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# Building Better AI: The Importance of Data Quality
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In February, Reddit announced a [new content partnership with Google](https://www.cnet.com/tech/services-and-software/reddits-60-million-deal-with-google-will-feed-generative-ai/) where they would provide data that would power the new Generative AI based search engine using Retrieval Augmented Generation (RAG). [That attempt did not go as planned](https://www.technologyreview.com/2024/05/31/1093019/why-are-googles-ai-overviews-results-so-bad), and soon, people were seeing recommendations like adding [glue to pizza](https://www.theverge.com/2024/6/11/24176490/mm-delicious-glue):
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# Building Better AI: The Importance of Data Quality
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In February, Reddit announced a [new content partnership with Google](https://www.cnet.com/tech/services-and-software/reddits-60-million-deal-with-google-will-feed-generative-ai/) where they would provide data that would power the new Generative AI based search engine using Retrieval Augmented Generation (RAG). [That attempt did not go as planned](https://www.technologyreview.com/2024/05/31/1093019/why-are-googles-ai-overviews-results-so-bad), and soon, people were seeing recommendations like adding [glue to pizza](https://www.theverge.com/2024/6/11/24176490/mm-delicious-glue):
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