Daily Papers

Controllable text generation systems often leverage control codes to direct various properties of the output like style and length. Inspired by recent work on causal inference for NLP, this paper reveals a previously overlooked flaw in these control code-based conditional text generation algorithms. Spurious correlations in the training data can lead models to incorrectly rely on parts of the input other than the control code for attribute selection, significantly undermining downstream generation quality and controllability. We demonstrate the severity of this issue with a series of case studies and then propose two simple techniques to reduce these correlations in training sets. The first technique is based on resampling the data according to an example's propensity towards each linguistic attribute (IPS). The second produces multiple counterfactual versions of each example and then uses an additional feedback mechanism to remove noisy examples (feedback aware self-training, FAST). We evaluate on 3 tasks -- news headline, meta review, and search ads generation -- and demonstrate that FAST can significantly improve the controllability and language quality of generated outputs when compared to state-of-the-art controllable text generation approaches.

Natural language generation methods have emerged as effective tools to help advertisers increase the number of online advertisements they produce. This survey entails a review of the research trends on this topic over the past decade, from template-based to extractive and abstractive approaches using neural networks. Additionally, key challenges and directions revealed through the survey, including metric optimization, faithfulness, diversity, multimodality, and the development of benchmark datasets, are discussed.

Marketers spend billions of dollars on advertisements, but to what end? At purchase time, if customers cannot recognize the brand for which they saw an ad, the money spent on the ad is essentially wasted. Despite its importance in marketing, until now, there has been no study on the memorability of ads in the ML literature. All previous memorability studies have been conducted on short-term recall on specific content types like object and action videos. On the other hand, the advertising industry only cares about long-term memorability, and ads are almost always highly multimodal. Therefore, we release the first memorability dataset, LAMDBA, consisting of 1749 participants and 2205 ads covering 276 brands. Running statistical tests over different participant subpopulations and ad types, we find many interesting insights into what makes an ad memorable, e.g., fast-moving ads are more memorable than those with slower scenes; people who use ad-blockers remember a lower number of ads than those who don't. Next, we present a novel model, Henry, to predict the memorability of a content which achieves state-of-the-art performance across all prominent literature memorability datasets. Henry shows strong generalization performance with better results in 0-shot on unseen datasets. Finally, with the intent of memorable ad generation, we present a scalable method to build a high-quality memorable ad generation model by leveraging automatically annotated data. Our approach, SEED (Self rEwarding mEmorability Modeling), starts with a language model trained on LAMBDA as seed data and progressively trains the LLM to generate more memorable ads. We show that the generated advertisements have 44\% higher memorability scores than the original ads. Further, we release a large-scale ad dataset, UltraLAMBDA, consisting of 5 million ads with their automatically-assigned memorability scores.

Online advertisements are important elements in e-commerce sites, social media platforms, and search engines. With the increasing popularity of mobile browsing, many online ads are displayed with visual information in the form of a cover image in addition to text descriptions to grab the attention of users. Various recent studies have focused on predicting the click rates of online advertisements aware of visual features or composing optimal advertisement elements to enhance visibility. In this paper, we propose Advertisement Style Editing and Attractiveness Enhancement (AdSEE), which explores whether semantic editing to ads images can affect or alter the popularity of online advertisements. We introduce StyleGAN-based facial semantic editing and inversion to ads images and train a click rate predictor attributing GAN-based face latent representations in addition to traditional visual and textual features to click rates. Through a large collected dataset named QQ-AD, containing 20,527 online ads, we perform extensive offline tests to study how different semantic directions and their edit coefficients may impact click rates. We further design a Genetic Advertisement Editor to efficiently search for the optimal edit directions and intensity given an input ad cover image to enhance its projected click rates. Online A/B tests performed over a period of 5 days have verified the increased click-through rates of AdSEE-edited samples as compared to a control group of original ads, verifying the relation between image styles and ad popularity. We open source the code for AdSEE research at https://github.com/LiyaoJiang1998/adsee.

Query understanding is a fundamental problem in information retrieval (IR), which has attracted continuous attention through the past decades. Many different tasks have been proposed for understanding users' search queries, e.g., query classification or query clustering. However, it is not that precise to understand a search query at the intent class/cluster level due to the loss of many detailed information. As we may find in many benchmark datasets, e.g., TREC and SemEval, queries are often associated with a detailed description provided by human annotators which clearly describes its intent to help evaluate the relevance of the documents. If a system could automatically generate a detailed and precise intent description for a search query, like human annotators, that would indicate much better query understanding has been achieved. In this paper, therefore, we propose a novel Query-to-Intent-Description (Q2ID) task for query understanding. Unlike those existing ranking tasks which leverage the query and its description to compute the relevance of documents, Q2ID is a reverse task which aims to generate a natural language intent description based on both relevant and irrelevant documents of a given query. To address this new task, we propose a novel Contrastive Generation model, namely CtrsGen for short, to generate the intent description by contrasting the relevant documents with the irrelevant documents given a query. We demonstrate the effectiveness of our model by comparing with several state-of-the-art generation models on the Q2ID task. We discuss the potential usage of such Q2ID technique through an example application.

With the increase in the more fluent ad texts automatically created by natural language generation technology, it is in the high demand to verify the quality of these creatives in a real-world setting. We propose AdTEC, the first public benchmark to evaluate ad texts in multiple aspects from the perspective of practical advertising operations. Our contributions are: (i) Defining five tasks for evaluating the quality of ad texts and building a dataset based on the actual operational experience of advertising agencies, which is typically kept in-house. (ii) Validating the performance of existing pre-trained language models (PLMs) and human evaluators on the dataset. (iii) Analyzing the characteristics and providing challenges of the benchmark. The results show that while PLMs have already reached the practical usage level in several tasks, human still outperforms in certain domains, implying that there is significant room for improvement in such area.

Retrieval augmented generation has emerged as an effective method to enhance large language model performance. This approach typically relies on an internal retrieval module that uses various indexing mechanisms to manage a static pre-processed corpus. However, such a paradigm often falls short when it is necessary to integrate the most up-to-date information that has not been updated into the corpus during generative inference time. In this paper, we explore an alternative approach that leverages standard search engine APIs to dynamically integrate the latest online information (without maintaining any index for any fixed corpus), thereby improving the quality of generated content. We design a collaborative LLM-based paradigm, where we include: (i) a parser-LLM that determines if the Internet augmented generation is demanded and extracts the search keywords if so with a single inference; (ii) a mixed ranking strategy that re-ranks the retrieved HTML files to eliminate bias introduced from the search engine API; and (iii) an extractor-LLM that can accurately and efficiently extract relevant information from the fresh content in each HTML file. We conduct extensive empirical studies to evaluate the performance of this Internet search augmented generation paradigm. The experimental results demonstrate that our method generates content with significantly improved quality. Our system has been successfully deployed in a production environment to serve 01.AI's generative inference requests.

Effective linguistic choices that attract potential customers play crucial roles in advertising success. This study aims to explore the linguistic features of ad texts that influence human preferences. Although the creation of attractive ad texts is an active area of research, progress in understanding the specific linguistic features that affect attractiveness is hindered by several obstacles. First, human preferences are complex and influenced by multiple factors, including their content, such as brand names, and their linguistic styles, making analysis challenging. Second, publicly available ad text datasets that include human preferences are lacking, such as ad performance metrics and human feedback, which reflect people's interests. To address these problems, we present AdParaphrase, a paraphrase dataset that contains human preferences for pairs of ad texts that are semantically equivalent but differ in terms of wording and style. This dataset allows for preference analysis that focuses on the differences in linguistic features. Our analysis revealed that ad texts preferred by human judges have higher fluency, longer length, more nouns, and use of bracket symbols. Furthermore, we demonstrate that an ad text-generation model that considers these findings significantly improves the attractiveness of a given text. The dataset is publicly available at: https://github.com/CyberAgentAILab/AdParaphrase.

Candidate generation is the first stage in recommendation systems, where a light-weight system is used to retrieve potentially relevant items for an input user. These candidate items are then ranked and pruned in later stages of recommender systems using a more complex ranking model. Since candidate generation is the top of the recommendation funnel, it is important to retrieve a high-recall candidate set to feed into downstream ranking models. A common approach for candidate generation is to leverage approximate nearest neighbor (ANN) search from a single dense query embedding; however, this approach this can yield a low-diversity result set with many near duplicates. As users often have multiple interests, candidate retrieval should ideally return a diverse set of candidates reflective of the user's multiple interests. To this end, we introduce kNN-Embed, a general approach to improving diversity in dense ANN-based retrieval. kNN-Embed represents each user as a smoothed mixture over learned item clusters that represent distinct `interests' of the user. By querying each of a user's mixture component in proportion to their mixture weights, we retrieve a high-diversity set of candidates reflecting elements from each of a user's interests. We experimentally compare kNN-Embed to standard ANN candidate retrieval, and show significant improvements in overall recall and improved diversity across three datasets. Accompanying this work, we open source a large Twitter follow-graph dataset, to spur further research in graph-mining and representation learning for recommender systems.

In response to the limitations of manual ad creation, significant research has been conducted in the field of automatic ad text generation (ATG). However, the lack of comprehensive benchmarks and well-defined problem sets has made comparing different methods challenging. To tackle these challenges, we standardize the task of ATG and propose a first benchmark dataset, CAMERA, carefully designed and enabling the utilization of multi-modal information and facilitating industry-wise evaluations. Our extensive experiments with a variety of nine baselines, from classical methods to state-of-the-art models including large language models (LLMs), show the current state and the remaining challenges. We also explore how existing metrics in ATG and an LLM-based evaluator align with human evaluations.

In web data, advertising images are crucial for capturing user attention and improving advertising effectiveness. Most existing methods generate background for products primarily focus on the aesthetic quality, which may fail to achieve satisfactory online performance. To address this limitation, we explore the use of Multimodal Large Language Models (MLLMs) for generating advertising images by optimizing for Click-Through Rate (CTR) as the primary objective. Firstly, we build targeted pre-training tasks, and leverage a large-scale e-commerce multimodal dataset to equip MLLMs with initial capabilities for advertising image generation tasks. To further improve the CTR of generated images, we propose a novel reward model to fine-tune pre-trained MLLMs through Reinforcement Learning (RL), which can jointly utilize multimodal features and accurately reflect user click preferences. Meanwhile, a product-centric preference optimization strategy is developed to ensure that the generated background content aligns with the product characteristics after fine-tuning, enhancing the overall relevance and effectiveness of the advertising images. Extensive experiments have demonstrated that our method achieves state-of-the-art performance in both online and offline metrics. Our code and pre-trained models are publicly available at: https://github.com/Chenguoz/CAIG.

The advent of large language models (LLMs) has ushered in a new paradigm of search engines that use generative models to gather and summarize information to answer user queries. This emerging technology, which we formalize under the unified framework of generative engines (GEs), can generate accurate and personalized responses, rapidly replacing traditional search engines like Google and Bing. Generative Engines typically satisfy queries by synthesizing information from multiple sources and summarizing them using LLMs. While this shift significantly improves user utility and generative search engine traffic, it poses a huge challenge for the third stakeholder - website and content creators. Given the black-box and fast-moving nature of generative engines, content creators have little to no control over when and how their content is displayed. With generative engines here to stay, we must ensure the creator economy is not disadvantaged. To address this, we introduce Generative Engine Optimization (GEO), the first novel paradigm to aid content creators in improving their content visibility in GE responses through a flexible black-box optimization framework for optimizing and defining visibility metrics. We facilitate systematic evaluation by introducing GEO-bench, a large-scale benchmark of diverse user queries across multiple domains, along with relevant web sources to answer these queries. Through rigorous evaluation, we demonstrate that GEO can boost visibility by up to 40\% in GE responses. Moreover, we show the efficacy of these strategies varies across domains, underscoring the need for domain-specific optimization methods. Our work opens a new frontier in information discovery systems, with profound implications for both developers of GEs and content creators.

Online job ads serve as a valuable source of information for skill requirements, playing a crucial role in labor market analysis and e-recruitment processes. Since such ads are typically formatted in free text, natural language processing (NLP) technologies are required to automatically process them. We specifically focus on the task of detecting skills (mentioned literally, or implicitly described) and linking them to a large skill ontology, making it a challenging case of extreme multi-label classification (XMLC). Given that there is no sizable labeled (training) dataset are available for this specific XMLC task, we propose techniques to leverage general Large Language Models (LLMs). We describe a cost-effective approach to generate an accurate, fully synthetic labeled dataset for skill extraction, and present a contrastive learning strategy that proves effective in the task. Our results across three skill extraction benchmarks show a consistent increase of between 15 to 25 percentage points in R-Precision@5 compared to previously published results that relied solely on distant supervision through literal matches.

Model evolution and constant availability of data are two common phenomena in large-scale real-world machine learning applications, e.g. ads and recommendation systems. To adapt, the real-world system typically retrain with all available data and online learn with recently available data to update the models periodically with the goal of better serving performance. In this paper, we propose a novel framework, named Confidence Ranking, which designs the optimization objective as a ranking function with two different models. Our confidence ranking loss allows direct optimization of the logits output for different convex surrogate functions of metrics, e.g. AUC and Accuracy depending on the target task and dataset. Armed with our proposed methods, our experiments show that the introduction of confidence ranking loss can outperform all baselines on the CTR prediction tasks of public and industrial datasets. This framework has been deployed in the advertisement system of JD.com to serve the main traffic in the fine-rank stage.

Accurately predicting conversions in advertisements is generally a challenging task, because such conversions do not occur frequently. In this paper, we propose a new framework to support creating high-performing ad creatives, including the accurate prediction of ad creative text conversions before delivering to the consumer. The proposed framework includes three key ideas: multi-task learning, conditional attention, and attention highlighting. Multi-task learning is an idea for improving the prediction accuracy of conversion, which predicts clicks and conversions simultaneously, to solve the difficulty of data imbalance. Furthermore, conditional attention focuses attention of each ad creative with the consideration of its genre and target gender, thus improving conversion prediction accuracy. Attention highlighting visualizes important words and/or phrases based on conditional attention. We evaluated the proposed framework with actual delivery history data (14,000 creatives displayed more than a certain number of times from Gunosy Inc.), and confirmed that these ideas improve the prediction performance of conversions, and visualize noteworthy words according to the creatives' attributes.

The paper focuses on deep learning semantic search algorithms applied in the HR domain. The aim of the article is developing a novel approach to training a Siamese network to link the skills mentioned in the job ad with the title. It has been shown that the title normalization process can be based either on classification or similarity comparison approaches. While classification algorithms strive to classify a sample into predefined set of categories, similarity search algorithms take a more flexible approach, since they are designed to find samples that are similar to a given query sample, without requiring pre-defined classes and labels. In this article semantic similarity search to find candidates for title normalization has been used. A pre-trained language model has been adapted while teaching it to match titles and skills based on co-occurrence information. For the purpose of this research fifty billion title-descriptions pairs had been collected for training the model and thirty three thousand title-description-normalized title triplets, where normalized job title was picked up manually by job ad creator for testing purposes. As baselines FastText, BERT, SentenceBert and JobBert have been used. As a metric of the accuracy of the designed algorithm is Recall in top one, five and ten model's suggestions. It has been shown that the novel training objective lets it achieve significant improvement in comparison to other generic and specific text encoders. Two settings with treating titles as standalone strings, and with included skills as additional features during inference have been used and the results have been compared in this article. Improvements by 10% and 21.5% have been achieved using VacancySBERT and VacancySBERT (with skills) respectively. The benchmark has been developed as open-source to foster further research in the area.

Document retrieval is a key stage of standard Web search engines. Existing dual-encoder dense retrievers obtain representations for questions and documents independently, allowing for only shallow interactions between them. To overcome this limitation, recent autoregressive search engines replace the dual-encoder architecture by directly generating identifiers for relevant documents in the candidate pool. However, the training cost of such autoregressive search engines rises sharply as the number of candidate documents increases. In this paper, we find that large language models (LLMs) can follow human instructions to directly generate URLs for document retrieval. Surprisingly, when providing a few {Query-URL} pairs as in-context demonstrations, LLMs can generate Web URLs where nearly 90\% of the corresponding documents contain correct answers to open-domain questions. In this way, LLMs can be thought of as built-in search engines, since they have not been explicitly trained to map questions to document identifiers. Experiments demonstrate that our method can consistently achieve better retrieval performance than existing retrieval approaches by a significant margin on three open-domain question answering benchmarks, under both zero and few-shot settings. The code for this work can be found at https://github.com/Ziems/llm-url.

This paper addresses the limitations of traditional keyword-based search in understanding user intent and introduces a novel hybrid search approach that leverages the strengths of non-semantic search engines, Large Language Models (LLMs), and embedding models. The proposed system integrates keyword matching, semantic vector embeddings, and LLM-generated structured queries to deliver highly relevant and contextually appropriate search results. By combining these complementary methods, the hybrid approach effectively captures both explicit and implicit user intent.The paper further explores techniques to optimize query execution for faster response times and demonstrates the effectiveness of this hybrid search model in producing comprehensive and accurate search outcomes.

Query expansion with pseudo-relevance feedback (PRF) is a powerful approach to enhance the effectiveness in information retrieval. Recently, with the rapid advance of deep learning techniques, neural text generation has achieved promising success in many natural language tasks. To leverage the strength of text generation for information retrieval, in this article, we propose a novel approach which effectively integrates text generation models into PRF-based query expansion. In particular, our approach generates augmented query terms via neural text generation models conditioned on both the initial query and pseudo-relevance feedback. Moreover, in order to train the generative model, we adopt the conditional generative adversarial nets (CGANs) and propose the PRF-CGAN method in which both the generator and the discriminator are conditioned on the pseudo-relevance feedback. We evaluate the performance of our approach on information retrieval tasks using two benchmark datasets. The experimental results show that our approach achieves comparable performance or outperforms traditional query expansion methods on both the retrieval and reranking tasks.

Large language models (LLMs) are powerful tools for content moderation, but their inference costs and latency make them prohibitive for casual use on large datasets, such as the Google Ads repository. This study proposes a method for scaling up LLM reviews for content moderation in Google Ads. First, we use heuristics to select candidates via filtering and duplicate removal, and create clusters of ads for which we select one representative ad per cluster. We then use LLMs to review only the representative ads. Finally, we propagate the LLM decisions for the representative ads back to their clusters. This method reduces the number of reviews by more than 3 orders of magnitude while achieving a 2x recall compared to a baseline non-LLM model. The success of this approach is a strong function of the representations used in clustering and label propagation; we found that cross-modal similarity representations yield better results than uni-modal representations.

Click-through rate prediction is an essential task in industrial applications, such as online advertising. Recently deep learning based models have been proposed, which follow a similar Embedding\&MLP paradigm. In these methods large scale sparse input features are first mapped into low dimensional embedding vectors, and then transformed into fixed-length vectors in a group-wise manner, finally concatenated together to fed into a multilayer perceptron (MLP) to learn the nonlinear relations among features. In this way, user features are compressed into a fixed-length representation vector, in regardless of what candidate ads are. The use of fixed-length vector will be a bottleneck, which brings difficulty for Embedding\&MLP methods to capture user's diverse interests effectively from rich historical behaviors. In this paper, we propose a novel model: Deep Interest Network (DIN) which tackles this challenge by designing a local activation unit to adaptively learn the representation of user interests from historical behaviors with respect to a certain ad. This representation vector varies over different ads, improving the expressive ability of model greatly. Besides, we develop two techniques: mini-batch aware regularization and data adaptive activation function which can help training industrial deep networks with hundreds of millions of parameters. Experiments on two public datasets as well as an Alibaba real production dataset with over 2 billion samples demonstrate the effectiveness of proposed approaches, which achieve superior performance compared with state-of-the-art methods. DIN now has been successfully deployed in the online display advertising system in Alibaba, serving the main traffic.

This work delved into the realm of automatic text generation, exploring a variety of techniques ranging from traditional deterministic approaches to more modern stochastic methods. Through analysis of greedy search, beam search, top-k sampling, top-p sampling, contrastive searching, and locally typical searching, this work has provided valuable insights into the strengths, weaknesses, and potential applications of each method. Each text-generating method is evaluated using several standard metrics and a comparative study has been made on the performance of the approaches. Finally, some future directions of research in the field of automatic text generation are also identified.

Improving the quality of search results can significantly enhance users experience and engagement with search engines. In spite of several recent advancements in the fields of machine learning and data mining, correctly classifying items for a particular user search query has been a long-standing challenge, which still has a large room for improvement. This paper introduces the "Shopping Queries Dataset", a large dataset of difficult Amazon search queries and results, publicly released with the aim of fostering research in improving the quality of search results. The dataset contains around 130 thousand unique queries and 2.6 million manually labeled (query,product) relevance judgements. The dataset is multilingual with queries in English, Japanese, and Spanish. The Shopping Queries Dataset is being used in one of the KDDCup'22 challenges. In this paper, we describe the dataset and present three evaluation tasks along with baseline results: (i) ranking the results list, (ii) classifying product results into relevance categories, and (iii) identifying substitute products for a given query. We anticipate that this data will become the gold standard for future research in the topic of product search.

Due to the advantages in the cost-efficiency and reproducibility, user simulation has become a promising solution to the user-centric evaluation of information retrieval systems. Nonetheless, accurately simulating user search behaviors has long been a challenge, because users' actions in search are highly complex and driven by intricate cognitive processes such as learning, reasoning, and planning. Recently, Large Language Models (LLMs) have demonstrated remarked potential in simulating human-level intelligence and have been used in building autonomous agents for various tasks. However, the potential of using LLMs in simulating search behaviors has not yet been fully explored. In this paper, we introduce a LLM-based user search behavior simulator, USimAgent. The proposed simulator can simulate users' querying, clicking, and stopping behaviors during search, and thus, is capable of generating complete search sessions for specific search tasks. Empirical investigation on a real user behavior dataset shows that the proposed simulator outperforms existing methods in query generation and is comparable to traditional methods in predicting user clicks and stopping behaviors. These results not only validate the effectiveness of using LLMs for user simulation but also shed light on the development of a more robust and generic user simulators.

This paper presents first successful steps in designing search agents that learn meta-strategies for iterative query refinement in information-seeking tasks. Our approach uses machine reading to guide the selection of refinement terms from aggregated search results. Agents are then empowered with simple but effective search operators to exert fine-grained and transparent control over queries and search results. We develop a novel way of generating synthetic search sessions, which leverages the power of transformer-based language models through (self-)supervised learning. We also present a reinforcement learning agent with dynamically constrained actions that learns interactive search strategies from scratch. Our search agents obtain retrieval and answer quality performance comparable to recent neural methods, using only a traditional term-based BM25 ranking function and interpretable discrete reranking and filtering actions.

Much recent research on information retrieval has focused on how to transfer from one task (typically with abundant supervised data) to various other tasks where supervision is limited, with the implicit assumption that it is possible to generalize from one task to all the rest. However, this overlooks the fact that there are many diverse and unique retrieval tasks, each targeting different search intents, queries, and search domains. In this paper, we suggest to work on Few-shot Dense Retrieval, a setting where each task comes with a short description and a few examples. To amplify the power of a few examples, we propose Prompt-base Query Generation for Retriever (Promptagator), which leverages large language models (LLM) as a few-shot query generator, and creates task-specific retrievers based on the generated data. Powered by LLM's generalization ability, Promptagator makes it possible to create task-specific end-to-end retrievers solely based on a few examples {without} using Natural Questions or MS MARCO to train %question generators or dual encoders. Surprisingly, LLM prompting with no more than 8 examples allows dual encoders to outperform heavily engineered models trained on MS MARCO like ColBERT v2 by more than 1.2 nDCG on average on 11 retrieval sets. Further training standard-size re-rankers using the same generated data yields another 5.0 point nDCG improvement. Our studies determine that query generation can be far more effective than previously observed, especially when a small amount of task-specific knowledge is given.

Current query expansion models use pseudo-relevance feedback to improve first-pass retrieval effectiveness; however, this fails when the initial results are not relevant. Instead of building a language model from retrieved results, we propose Generative Relevance Feedback (GRF) that builds probabilistic feedback models from long-form text generated from Large Language Models. We study the effective methods for generating text by varying the zero-shot generation subtasks: queries, entities, facts, news articles, documents, and essays. We evaluate GRF on document retrieval benchmarks covering a diverse set of queries and document collections, and the results show that GRF methods significantly outperform previous PRF methods. Specifically, we improve MAP between 5-19% and NDCG@10 17-24% compared to RM3 expansion, and achieve the best R@1k effectiveness on all datasets compared to state-of-the-art sparse, dense, and expansion models.

This paper develops an agentic framework that employs large language models (LLMs) to automate the generation of persuasive and grounded marketing content, using real estate listing descriptions as our focal application domain. Our method is designed to align the generated content with user preferences while highlighting useful factual attributes. This agent consists of three key modules: (1) Grounding Module, mimicking expert human behavior to predict marketable features; (2) Personalization Module, aligning content with user preferences; (3) Marketing Module, ensuring factual accuracy and the inclusion of localized features. We conduct systematic human-subject experiments in the domain of real estate marketing, with a focus group of potential house buyers. The results demonstrate that marketing descriptions generated by our approach are preferred over those written by human experts by a clear margin. Our findings suggest a promising LLM-based agentic framework to automate large-scale targeted marketing while ensuring responsible generation using only facts.

In ad text generation (ATG), desirable ad text is both faithful and informative. That is, it should be faithful to the input document, while at the same time containing important information that appeals to potential customers. The existing evaluation data, CAMERA (arXiv:2309.12030), is suitable for evaluating informativeness, as it consists of reference ad texts created by ad creators. However, these references often include information unfaithful to the input, which is a notable obstacle in promoting ATG research. In this study, we collaborate with in-house ad creators to refine the CAMERA references and develop an alternative ATG evaluation dataset called FaithCAMERA, in which the faithfulness of references is guaranteed. Using FaithCAMERA, we can evaluate how well existing methods for improving faithfulness can generate informative ad text while maintaining faithfulness. Our experiments show that removing training data that contains unfaithful entities improves the faithfulness and informativeness at the entity level, but decreases both at the sentence level. This result suggests that for future ATG research, it is essential not only to scale the training data but also to ensure their faithfulness. Our dataset will be publicly available.

The existing search tools for exploring the NASA Astrophysics Data System (ADS) can be quite rich and empowering (e.g., similar and trending operators), but researchers are not yet allowed to fully leverage semantic search. For example, a query for "results from the Planck mission" should be able to distinguish between all the various meanings of Planck (person, mission, constant, institutions and more) without further clarification from the user. At ADS, we are applying modern machine learning and natural language processing techniques to our dataset of recent astronomy publications to train astroBERT, a deeply contextual language model based on research at Google. Using astroBERT, we aim to enrich the ADS dataset and improve its discoverability, and in particular we are developing our own named entity recognition tool. We present here our preliminary results and lessons learned.

Query Reformulation (QR) is a set of techniques used to transform a user's original search query to a text that better aligns with the user's intent and improves their search experience. Recently, zero-shot QR has been a promising approach due to its ability to exploit knowledge inherent in large language models. Inspired by the success of ensemble prompting strategies which have benefited other tasks, we investigate if they can improve query reformulation. In this context, we propose two ensemble-based prompting techniques, GenQREnsemble and GenQRFusion which leverage paraphrases of a zero-shot instruction to generate multiple sets of keywords to improve retrieval performance ultimately. We further introduce their post-retrieval variants to incorporate relevance feedback from a variety of sources, including an oracle simulating a human user and a "critic" LLM. We demonstrate that an ensemble of query reformulations can improve retrieval effectiveness by up to 18% on nDCG@10 in pre-retrieval settings and 9% on post-retrieval settings on multiple benchmarks, outperforming all previously reported SOTA results. We perform subsequent analyses to investigate the effects of feedback documents, incorporate domain-specific instructions, filter reformulations, and generate fluent reformulations that might be more beneficial to human searchers. Together, the techniques and the results presented in this paper establish a new state of the art in automated query reformulation for retrieval and suggest promising directions for future research.

Diffusion models enable high-quality and diverse visual content synthesis. However, they struggle to generate rare or unseen concepts. To address this challenge, we explore the usage of Retrieval-Augmented Generation (RAG) with image generation models. We propose ImageRAG, a method that dynamically retrieves relevant images based on a given text prompt, and uses them as context to guide the generation process. Prior approaches that used retrieved images to improve generation, trained models specifically for retrieval-based generation. In contrast, ImageRAG leverages the capabilities of existing image conditioning models, and does not require RAG-specific training. Our approach is highly adaptable and can be applied across different model types, showing significant improvement in generating rare and fine-grained concepts using different base models. Our project page is available at: https://rotem-shalev.github.io/ImageRAG

Application developers advertise their Apps by creating product pages with App images, and bidding on search terms. It is then crucial for App images to be highly relevant with the search terms. Solutions to this problem require an image-text matching model to predict the quality of the match between the chosen image and the search terms. In this work, we present a novel approach to matching an App image to search terms based on fine-tuning a pre-trained LXMERT model. We show that compared to the CLIP model and a baseline using a Transformer model for search terms, and a ResNet model for images, we significantly improve the matching accuracy. We evaluate our approach using two sets of labels: advertiser associated (image, search term) pairs for a given application, and human ratings for the relevance between (image, search term) pairs. Our approach achieves 0.96 AUC score for advertiser associated ground truth, outperforming the transformer+ResNet baseline and the fine-tuned CLIP model by 8% and 14%. For human labeled ground truth, our approach achieves 0.95 AUC score, outperforming the transformer+ResNet baseline and the fine-tuned CLIP model by 16% and 17%.

Large recommendation models (LRMs) are fundamental to the multi-billion dollar online advertising industry, processing massive datasets of hundreds of billions of examples before transitioning to continuous online training to adapt to rapidly changing user behavior. The massive scale of data directly impacts both computational costs and the speed at which new methods can be evaluated (R&D velocity). This paper presents actionable principles and high-level frameworks to guide practitioners in optimizing training data requirements. These strategies have been successfully deployed in Google's largest Ads CTR prediction models and are broadly applicable beyond LRMs. We outline the concept of data convergence, describe methods to accelerate this convergence, and finally, detail how to optimally balance training data volume with model size.

The largest store of continually updating knowledge on our planet can be accessed via internet search. In this work we study giving access to this information to conversational agents. Large language models, even though they store an impressive amount of knowledge within their weights, are known to hallucinate facts when generating dialogue (Shuster et al., 2021); moreover, those facts are frozen in time at the point of model training. In contrast, we propose an approach that learns to generate an internet search query based on the context, and then conditions on the search results to finally generate a response, a method that can employ up-to-the-minute relevant information. We train and evaluate such models on a newly collected dataset of human-human conversations whereby one of the speakers is given access to internet search during knowledgedriven discussions in order to ground their responses. We find that search-query based access of the internet in conversation provides superior performance compared to existing approaches that either use no augmentation or FAISS-based retrieval (Lewis et al., 2020).

This article focuses on the development and evaluation of Small-sized Czech sentence embedding models. Small models are important components for real-time industry applications in resource-constrained environments. Given the limited availability of labeled Czech data, alternative approaches, including pre-training, knowledge distillation, and unsupervised contrastive fine-tuning, are investigated. Comprehensive intrinsic and extrinsic analyses are conducted, showcasing the competitive performance of our models compared to significantly larger counterparts, with approximately 8 times smaller size and 5 times faster speed than conventional Base-sized models. To promote cooperation and reproducibility, both the models and the evaluation pipeline are made publicly accessible. Ultimately, this article presents practical applications of the developed sentence embedding models in Seznam.cz, the Czech search engine. These models have effectively replaced previous counterparts, enhancing the overall search experience for instance, in organic search, featured snippets, and image search. This transition has yielded improved performance.

Conditional neural text generation models generate high-quality outputs, but often concentrate around a mode when what we really want is a diverse set of options. We present a search algorithm to construct lattices encoding a massive number of generation options. First, we restructure decoding as a best-first search, which explores the space differently than beam search and improves efficiency by avoiding pruning paths. Second, we revisit the idea of hypothesis recombination: we can identify pairs of similar generation candidates during search and merge them as an approximation. On both summarization and machine translation, we show that our algorithm encodes thousands of diverse options that remain grammatical and high-quality into one lattice. This algorithm provides a foundation for building downstream generation applications on top of massive-scale diverse outputs.

Generative search engines directly generate responses to user queries, along with in-line citations. A prerequisite trait of a trustworthy generative search engine is verifiability, i.e., systems should cite comprehensively (high citation recall; all statements are fully supported by citations) and accurately (high citation precision; every cite supports its associated statement). We conduct human evaluation to audit four popular generative search engines -- Bing Chat, NeevaAI, perplexity.ai, and YouChat -- across a diverse set of queries from a variety of sources (e.g., historical Google user queries, dynamically-collected open-ended questions on Reddit, etc.). We find that responses from existing generative search engines are fluent and appear informative, but frequently contain unsupported statements and inaccurate citations: on average, a mere 51.5% of generated sentences are fully supported by citations and only 74.5% of citations support their associated sentence. We believe that these results are concerningly low for systems that may serve as a primary tool for information-seeking users, especially given their facade of trustworthiness. We hope that our results further motivate the development of trustworthy generative search engines and help researchers and users better understand the shortcomings of existing commercial systems.

Large language models (LLMs) have been significantly improved by instruction fine-tuning, but still lack transparency and the ability to utilize up-to-date knowledge and information. In this work, we propose search-augmented instruction learning (SAIL), which grounds the language generation and instruction following abilities on complex search results generated by in-house and external search engines. With an instruction tuning corpus, we collect search results for each training case from different search APIs and domains, and construct a new search-grounded training set containing (instruction, grounding information, response) triplets. We then fine-tune the LLaMA-7B model on the constructed training set. Since the collected results contain unrelated and disputing languages, the model needs to learn to ground on trustworthy search results, filter out distracting passages, and generate the target response. The search result-denoising process entails explicit trustworthy information selection and multi-hop reasoning, since the retrieved passages might be informative but not contain the instruction-following answer. Experiments show that the fine-tuned SAIL-7B model has a strong instruction-following ability, and it performs significantly better on transparency-sensitive tasks, including open-ended question answering and fact checking.

Context information in search sessions has proven to be useful for capturing user search intent. Existing studies explored user behavior sequences in sessions in different ways to enhance query suggestion or document ranking. However, a user behavior sequence has often been viewed as a definite and exact signal reflecting a user's behavior. In reality, it is highly variable: user's queries for the same intent can vary, and different documents can be clicked. To learn a more robust representation of the user behavior sequence, we propose a method based on contrastive learning, which takes into account the possible variations in user's behavior sequences. Specifically, we propose three data augmentation strategies to generate similar variants of user behavior sequences and contrast them with other sequences. In so doing, the model is forced to be more robust regarding the possible variations. The optimized sequence representation is incorporated into document ranking. Experiments on two real query log datasets show that our proposed model outperforms the state-of-the-art methods significantly, which demonstrates the effectiveness of our method for context-aware document ranking.

Variances in ad impression outcomes across demographic groups are increasingly considered to be potentially indicative of algorithmic bias in personalized ads systems. While there are many definitions of fairness that could be applicable in the context of personalized systems, we present a framework which we call the Variance Reduction System (VRS) for achieving more equitable outcomes in Meta's ads systems. VRS seeks to achieve a distribution of impressions with respect to selected protected class (PC) attributes that more closely aligns the demographics of an ad's eligible audience (a function of advertiser targeting criteria) with the audience who sees that ad, in a privacy-preserving manner. We first define metrics to quantify fairness gaps in terms of ad impression variances with respect to PC attributes including gender and estimated race. We then present the VRS for re-ranking ads in an impression variance-aware manner. We evaluate VRS via extensive simulations over different parameter choices and study the effect of the VRS on the chosen fairness metric. We finally present online A/B testing results from applying VRS to Meta's ads systems, concluding with a discussion of future work. We have deployed the VRS to all users in the US for housing ads, resulting in significant improvement in our fairness metric. VRS is the first large-scale deployed framework for pursuing fairness for multiple PC attributes in online advertising.

In product search, the retrieval of candidate products before re-ranking is more critical and challenging than other search like web search, especially for tail queries, which have a complex and specific search intent. In this paper, we present a hybrid system for e-commerce search deployed at Walmart that combines traditional inverted index and embedding-based neural retrieval to better answer user tail queries. Our system significantly improved the relevance of the search engine, measured by both offline and online evaluations. The improvements were achieved through a combination of different approaches. We present a new technique to train the neural model at scale. and describe how the system was deployed in production with little impact on response time. We highlight multiple learnings and practical tricks that were used in the deployment of this system.

Modern recommender systems leverage large-scale retrieval models consisting of two stages: training a dual-encoder model to embed queries and candidates in the same space, followed by an Approximate Nearest Neighbor (ANN) search to select top candidates given a query's embedding. In this paper, we propose a new single-stage paradigm: a generative retrieval model which autoregressively decodes the identifiers for the target candidates in one phase. To do this, instead of assigning randomly generated atomic IDs to each item, we generate Semantic IDs: a semantically meaningful tuple of codewords for each item that serves as its unique identifier. We use a hierarchical method called RQ-VAE to generate these codewords. Once we have the Semantic IDs for all the items, a Transformer based sequence-to-sequence model is trained to predict the Semantic ID of the next item. Since this model predicts the tuple of codewords identifying the next item directly in an autoregressive manner, it can be considered a generative retrieval model. We show that our recommender system trained in this new paradigm improves the results achieved by current SOTA models on the Amazon dataset. Moreover, we demonstrate that the sequence-to-sequence model coupled with hierarchical Semantic IDs offers better generalization and hence improves retrieval of cold-start items for recommendations.

Large language models often encounter challenges with static knowledge and hallucinations, which undermine their reliability. Retrieval-augmented generation (RAG) mitigates these issues by incorporating external information. However, user queries frequently contain noise and intent deviations, necessitating query rewriting to improve the relevance of retrieved documents. In this paper, we introduce DMQR-RAG, a Diverse Multi-Query Rewriting framework designed to improve the performance of both document retrieval and final responses in RAG. Specifically, we investigate how queries with varying information quantities can retrieve a diverse array of documents, presenting four rewriting strategies that operate at different levels of information to enhance the performance of baseline approaches. Additionally, we propose an adaptive strategy selection method that minimizes the number of rewrites while optimizing overall performance. Our methods have been rigorously validated through extensive experiments conducted in both academic and industry settings.

Learning to search is the task of building artificial agents that learn to autonomously use a search box to find information. So far, it has been shown that current language models can learn symbolic query reformulation policies, in combination with traditional term-based retrieval, but fall short of outperforming neural retrievers. We extend the previous learning to search setup to a hybrid environment, which accepts discrete query refinement operations, after a first-pass retrieval step via a dual encoder. Experiments on the BEIR task show that search agents, trained via behavioral cloning, outperform the underlying search system based on a combined dual encoder retriever and cross encoder reranker. Furthermore, we find that simple heuristic Hybrid Retrieval Environments (HRE) can improve baseline performance by several nDCG points. The search agent based on HRE (HARE) matches state-of-the-art performance, balanced in both zero-shot and in-domain evaluations, via interpretable actions, and at twice the speed.

E-commerce query understanding is the process of inferring the shopping intent of customers by extracting semantic meaning from their search queries. The recent progress of pre-trained masked language models (MLM) in natural language processing is extremely attractive for developing effective query understanding models. Specifically, MLM learns contextual text embedding via recovering the masked tokens in the sentences. Such a pre-training process relies on the sufficient contextual information. It is, however, less effective for search queries, which are usually short text. When applying masking to short search queries, most contextual information is lost and the intent of the search queries may be changed. To mitigate the above issues for MLM pre-training on search queries, we propose a novel pre-training task specifically designed for short text, called Extended Token Classification (ETC). Instead of masking the input text, our approach extends the input by inserting tokens via a generator network, and trains a discriminator to identify which tokens are inserted in the extended input. We conduct experiments in an E-commerce store to demonstrate the effectiveness of ETC.

Virtual Assistants (VAs) are important Information Retrieval platforms that help users accomplish various tasks through spoken commands. The speech recognition system (speech-to-text) uses query priors, trained solely on text, to distinguish between phonetically confusing alternatives. Hence, the generation of synthetic queries that are similar to existing VA usage can greatly improve upon the VA's abilities -- especially for use-cases that do not (yet) occur in paired audio/text data. In this paper, we provide a preliminary exploration of the use of Large Language Models (LLMs) to generate synthetic queries that are complementary to template-based methods. We investigate whether the methods (a) generate queries that are similar to randomly sampled, representative, and anonymized user queries from a popular VA, and (b) whether the generated queries are specific. We find that LLMs generate more verbose queries, compared to template-based methods, and reference aspects specific to the entity. The generated queries are similar to VA user queries, and are specific enough to retrieve the relevant entity. We conclude that queries generated by LLMs and templates are complementary.

Users may strive to formulate an adequate textual query for their information need. Search engines assist the users by presenting query suggestions. To preserve the original search intent, suggestions should be context-aware and account for the previous queries issued by the user. Achieving context awareness is challenging due to data sparsity. We present a probabilistic suggestion model that is able to account for sequences of previous queries of arbitrary lengths. Our novel hierarchical recurrent encoder-decoder architecture allows the model to be sensitive to the order of queries in the context while avoiding data sparsity. Additionally, our model can suggest for rare, or long-tail, queries. The produced suggestions are synthetic and are sampled one word at a time, using computationally cheap decoding techniques. This is in contrast to current synthetic suggestion models relying upon machine learning pipelines and hand-engineered feature sets. Results show that it outperforms existing context-aware approaches in a next query prediction setting. In addition to query suggestion, our model is general enough to be used in a variety of other applications.

Program synthesis is challenging largely because of the difficulty of search in a large space of programs. Human programmers routinely tackle the task of writing complex programs by writing sub-programs and then analyzing their intermediate results to compose them in appropriate ways. Motivated by this intuition, we present a new synthesis approach that leverages learning to guide a bottom-up search over programs. In particular, we train a model to prioritize compositions of intermediate values during search conditioned on a given set of input-output examples. This is a powerful combination because of several emergent properties. First, in bottom-up search, intermediate programs can be executed, providing semantic information to the neural network. Second, given the concrete values from those executions, we can exploit rich features based on recent work on property signatures. Finally, bottom-up search allows the system substantial flexibility in what order to generate the solution, allowing the synthesizer to build up a program from multiple smaller sub-programs. Overall, our empirical evaluation finds that the combination of learning and bottom-up search is remarkably effective, even with simple supervised learning approaches. We demonstrate the effectiveness of our technique on two datasets, one from the SyGuS competition and one of our own creation.

Creating visually appealing advertising images is often a labor-intensive and time-consuming process. Is it possible to automatically generate such images using only basic product information--specifically, a product foreground image, taglines, and a target size? Existing methods mainly focus on parts of the problem and fail to provide a comprehensive solution. To address this gap, we propose a novel multistage framework called Product-Centric Advertising Image Design (PAID). It consists of four sequential stages to highlight product foregrounds and taglines while achieving overall image aesthetics: prompt generation, layout generation, background image generation, and graphics rendering. Different expert models are designed and trained for the first three stages: First, we use a visual language model (VLM) to generate background prompts that match the products. Next, a VLM-based layout generation model arranges the placement of product foregrounds, graphic elements (taglines and decorative underlays), and various nongraphic elements (objects from the background prompt). Following this, we train an SDXL-based image generation model that can simultaneously accept prompts, layouts, and foreground controls. To support the PAID framework, we create corresponding datasets with over 50,000 labeled images. Extensive experimental results and online A/B tests demonstrate that PAID can produce more visually appealing advertising images.

Advertising posters, a form of information presentation, combine visual and linguistic modalities. Creating a poster involves multiple steps and necessitates design experience and creativity. This paper introduces AutoPoster, a highly automatic and content-aware system for generating advertising posters. With only product images and titles as inputs, AutoPoster can automatically produce posters of varying sizes through four key stages: image cleaning and retargeting, layout generation, tagline generation, and style attribute prediction. To ensure visual harmony of posters, two content-aware models are incorporated for layout and tagline generation. Moreover, we propose a novel multi-task Style Attribute Predictor (SAP) to jointly predict visual style attributes. Meanwhile, to our knowledge, we propose the first poster generation dataset that includes visual attribute annotations for over 76k posters. Qualitative and quantitative outcomes from user studies and experiments substantiate the efficacy of our system and the aesthetic superiority of the generated posters compared to other poster generation methods.

Query expansion is a widely used technique to improve the recall of search systems. In this paper, we propose an approach to query expansion that leverages the generative abilities of Large Language Models (LLMs). Unlike traditional query expansion approaches such as Pseudo-Relevance Feedback (PRF) that relies on retrieving a good set of pseudo-relevant documents to expand queries, we rely on the generative and creative abilities of an LLM and leverage the knowledge inherent in the model. We study a variety of different prompts, including zero-shot, few-shot and Chain-of-Thought (CoT). We find that CoT prompts are especially useful for query expansion as these prompts instruct the model to break queries down step-by-step and can provide a large number of terms related to the original query. Experimental results on MS-MARCO and BEIR demonstrate that query expansions generated by LLMs can be more powerful than traditional query expansion methods.

Query-document relevance prediction is a critical problem in Information Retrieval systems. This problem has increasingly been tackled using (pretrained) transformer-based models which are finetuned using large collections of labeled data. However, in specialized domains such as e-commerce and healthcare, the viability of this approach is limited by the dearth of large in-domain data. To address this paucity, recent methods leverage these powerful models to generate high-quality task and domain-specific synthetic data. Prior work has largely explored synthetic data generation or query generation (QGen) for Question-Answering (QA) and binary (yes/no) relevance prediction, where for instance, the QGen models are given a document, and trained to generate a query relevant to that document. However in many problems, we have a more fine-grained notion of relevance than a simple yes/no label. Thus, in this work, we conduct a detailed study into how QGen approaches can be leveraged for nuanced relevance prediction. We demonstrate that -- contrary to claims from prior works -- current QGen approaches fall short of the more conventional cross-domain transfer-learning approaches. Via empirical studies spanning 3 public e-commerce benchmarks, we identify new shortcomings of existing QGen approaches -- including their inability to distinguish between different grades of relevance. To address this, we introduce label-conditioned QGen models which incorporates knowledge about the different relevance. While our experiments demonstrate that these modifications help improve performance of QGen techniques, we also find that QGen approaches struggle to capture the full nuance of the relevance label space and as a result the generated queries are not faithful to the desired relevance label.

Query reformulation is a well-known problem in Information Retrieval (IR) aimed at enhancing single search successful completion rate by automatically modifying user's input query. Recent methods leverage Large Language Models (LLMs) to improve query reformulation, but often generate limited and redundant expansions, potentially constraining their effectiveness in capturing diverse intents. In this paper, we propose GenCRF: a Generative Clustering and Reformulation Framework to capture diverse intentions adaptively based on multiple differentiated, well-generated queries in the retrieval phase for the first time. GenCRF leverages LLMs to generate variable queries from the initial query using customized prompts, then clusters them into groups to distinctly represent diverse intents. Furthermore, the framework explores to combine diverse intents query with innovative weighted aggregation strategies to optimize retrieval performance and crucially integrates a novel Query Evaluation Rewarding Model (QERM) to refine the process through feedback loops. Empirical experiments on the BEIR benchmark demonstrate that GenCRF achieves state-of-the-art performance, surpassing previous query reformulation SOTAs by up to 12% on nDCG@10. These techniques can be adapted to various LLMs, significantly boosting retriever performance and advancing the field of Information Retrieval.

We develop a method for training small-scale (under 100M parameter) neural information retrieval models with as few as 10 gold relevance labels. The method depends on generating synthetic queries for documents using a language model (LM), and the key step is that we automatically optimize the LM prompt that is used to generate these queries based on training quality. In experiments with the BIRCO benchmark, we find that models trained with our method outperform RankZephyr and are competitive with RankLLama, both of which are 7B parameter models trained on over 100K labels. These findings point to the power of automatic prompt optimization for synthetic dataset generation.

Recommender Systems are built to retrieve relevant items to satisfy users' information needs. The candidate corpus usually consists of a finite set of items that are ready to be served, such as videos, products, or articles. With recent advances in Generative AI such as GPT and Diffusion models, a new form of recommendation task is yet to be explored where items are to be created by generative models with personalized prompts. Taking image generation as an example, with a single prompt from the user and access to a generative model, it is possible to generate hundreds of new images in a few minutes. How shall we attain personalization in the presence of "infinite" items? In this preliminary study, we propose a two-stage framework, namely Prompt-Model Retrieval and Generated Item Ranking, to approach this new task formulation. We release GEMRec-18K, a prompt-model interaction dataset with 18K images generated by 200 publicly-available generative models paired with a diverse set of 90 textual prompts. Our findings demonstrate the promise of generative model recommendation as a novel personalization problem and the limitations of existing evaluation metrics. We highlight future directions for the RecSys community to advance towards generative recommender systems. Our code and dataset are available at https://github.com/MAPS-research/GEMRec.

Rich user behavior data has been proven to be of great value for Click-Through Rate (CTR) prediction applications, especially in industrial recommender, search, or advertising systems. However, it's non-trivial for real-world systems to make full use of long-term user behaviors due to the strict requirements of online serving time. Most previous works adopt the retrieval-based strategy, where a small number of user behaviors are retrieved first for subsequent attention. However, the retrieval-based methods are sub-optimal and would cause more or less information losses, and it's difficult to balance the effectiveness and efficiency of the retrieval algorithm. In this paper, we propose SDIM (Sampling-based Deep Interest Modeling), a simple yet effective sampling-based end-to-end approach for modeling long-term user behaviors. We sample from multiple hash functions to generate hash signatures of the candidate item and each item in the user behavior sequence, and obtain the user interest by directly gathering behavior items associated with the candidate item with the same hash signature. We show theoretically and experimentally that the proposed method performs on par with standard attention-based models on modeling long-term user behaviors, while being sizable times faster. We also introduce the deployment of SDIM in our system. Specifically, we decouple the behavior sequence hashing, which is the most time-consuming part, from the CTR model by designing a separate module named BSE (behavior Sequence Encoding). BSE is latency-free for the CTR server, enabling us to model extremely long user behaviors. Both offline and online experiments are conducted to demonstrate the effectiveness of SDIM. SDIM now has been deployed online in the search system of Meituan APP.

This publication describes the motivation and generation of Q_{bias}, a large dataset of Google and Bing search queries, a scraping tool and dataset for biased news articles, as well as language models for the investigation of bias in online search. Web search engines are a major factor and trusted source in information search, especially in the political domain. However, biased information can influence opinion formation and lead to biased opinions. To interact with search engines, users formulate search queries and interact with search query suggestions provided by the search engines. A lack of datasets on search queries inhibits research on the subject. We use Q_{bias} to evaluate different approaches to fine-tuning transformer-based language models with the goal of producing models capable of biasing text with left and right political stance. Additionally to this work we provided datasets and language models for biasing texts that allow further research on bias in online information search.

Large language models (LLMs) are increasingly being integrated into search engines to provide natural language responses tailored to user queries. Customers and end-users are also becoming more dependent on these models for quick and easy purchase decisions. In this work, we investigate whether recommendations from LLMs can be manipulated to enhance a product's visibility. We demonstrate that adding a strategic text sequence (STS) -- a carefully crafted message -- to a product's information page can significantly increase its likelihood of being listed as the LLM's top recommendation. To understand the impact of STS, we use a catalog of fictitious coffee machines and analyze its effect on two target products: one that seldom appears in the LLM's recommendations and another that usually ranks second. We observe that the strategic text sequence significantly enhances the visibility of both products by increasing their chances of appearing as the top recommendation. This ability to manipulate LLM-generated search responses provides vendors with a considerable competitive advantage and has the potential to disrupt fair market competition. Just as search engine optimization (SEO) revolutionized how webpages are customized to rank higher in search engine results, influencing LLM recommendations could profoundly impact content optimization for AI-driven search services. Code for our experiments is available at https://github.com/aounon/llm-rank-optimizer.

Ad-hoc search calls for the selection of appropriate answers from a massive-scale corpus. Nowadays, the embedding-based retrieval (EBR) becomes a promising solution, where deep learning based document representation and ANN search techniques are allied to handle this task. However, a major challenge is that the ANN index can be too large to fit into memory, given the considerable size of answer corpus. In this work, we tackle this problem with Bi-Granular Document Representation, where the lightweight sparse embeddings are indexed and standby in memory for coarse-grained candidate search, and the heavyweight dense embeddings are hosted in disk for fine-grained post verification. For the best of retrieval accuracy, a Progressive Optimization framework is designed. The sparse embeddings are learned ahead for high-quality search of candidates. Conditioned on the candidate distribution induced by the sparse embeddings, the dense embeddings are continuously learned to optimize the discrimination of ground-truth from the shortlisted candidates. Besides, two techniques: the contrastive quantization and the locality-centric sampling are introduced for the learning of sparse and dense embeddings, which substantially contribute to their performances. Thanks to the above features, our method effectively handles massive-scale EBR with strong advantages in accuracy: with up to +4.3% recall gain on million-scale corpus, and up to +17.5% recall gain on billion-scale corpus. Besides, Our method is applied to a major sponsored search platform with substantial gains on revenue (+1.95%), Recall (+1.01%) and CTR (+0.49%). Our code is available at https://github.com/microsoft/BiDR.

Given an unconditional diffusion model and a predictor for a target property of interest (e.g., a classifier), the goal of training-free guidance is to generate samples with desirable target properties without additional training. Existing methods, though effective in various individual applications, often lack theoretical grounding and rigorous testing on extensive benchmarks. As a result, they could even fail on simple tasks, and applying them to a new problem becomes unavoidably difficult. This paper introduces a novel algorithmic framework encompassing existing methods as special cases, unifying the study of training-free guidance into the analysis of an algorithm-agnostic design space. Via theoretical and empirical investigation, we propose an efficient and effective hyper-parameter searching strategy that can be readily applied to any downstream task. We systematically benchmark across 7 diffusion models on 16 tasks with 40 targets, and improve performance by 8.5% on average. Our framework and benchmark offer a solid foundation for conditional generation in a training-free manner.

Natural Language Processing algorithms have made incredible progress, but they still struggle when applied to out-of-distribution examples. We address a challenging and underexplored version of this domain adaptation problem, where an algorithm is trained on several source domains, and then applied to examples from unseen domains that are unknown at training time. Particularly, no examples, labeled or unlabeled, or any other knowledge about the target domain are available to the algorithm at training time. We present PADA: An example-based autoregressive Prompt learning algorithm for on-the-fly Any-Domain Adaptation, based on the T5 language model. Given a test example, PADA first generates a unique prompt for it and then, conditioned on this prompt, labels the example with respect to the NLP prediction task. PADA is trained to generate a prompt which is a token sequence of unrestricted length, consisting of Domain Related Features (DRFs) that characterize each of the source domains. Intuitively, the generated prompt is a unique signature that maps the test example to a semantic space spanned by the source domains. In experiments with 3 tasks (text classification and sequence tagging), for a total of 14 multi-source adaptation scenarios, PADA substantially outperforms strong baselines.

Ranking is a fundamental and popular problem in search. However, existing ranking algorithms usually restrict the granularity of ranking to full passages or require a specific dense index for each desired level of granularity. Such lack of flexibility in granularity negatively affects many applications that can benefit from more granular ranking, such as sentence-level ranking for open-domain question-answering, or proposition-level ranking for attribution. In this work, we introduce the idea of any-granularity ranking, which leverages multi-vector embeddings to rank at varying levels of granularity while maintaining encoding at a single (coarser) level of granularity. We propose a multi-granular contrastive loss for training multi-vector approaches, and validate its utility with both sentences and propositions as ranking units. Finally, we demonstrate the application of proposition-level ranking to post-hoc citation addition in retrieval-augmented generation, surpassing the performance of prompt-driven citation generation.

Personalizing generative models offers a way to guide image generation with user-provided references. Current personalization methods can invert an object or concept into the textual conditioning space and compose new natural sentences for text-to-image diffusion models. However, representing and editing specific visual attributes such as material, style, and layout remains a challenge, leading to a lack of disentanglement and editability. To address this problem, we propose a novel approach that leverages the step-by-step generation process of diffusion models, which generate images from low to high frequency information, providing a new perspective on representing, generating, and editing images. We develop the Prompt Spectrum Space P*, an expanded textual conditioning space, and a new image representation method called \sysname. ProSpect represents an image as a collection of inverted textual token embeddings encoded from per-stage prompts, where each prompt corresponds to a specific generation stage (i.e., a group of consecutive steps) of the diffusion model. Experimental results demonstrate that P* and ProSpect offer better disentanglement and controllability compared to existing methods. We apply ProSpect in various personalized attribute-aware image generation applications, such as image-guided or text-driven manipulations of materials, style, and layout, achieving previously unattainable results from a single image input without fine-tuning the diffusion models. Our source code is available athttps://github.com/zyxElsa/ProSpect.

Web search provides a promising way for people to obtain information and has been extensively studied. With the surgence of deep learning and large-scale pre-training techniques, various neural information retrieval models are proposed and they have demonstrated the power for improving search (especially, the ranking) quality. All these existing search methods follow a common paradigm, i.e. index-retrieve-rerank, where they first build an index of all documents based on document terms (i.e., sparse inverted index) or representation vectors (i.e., dense vector index), then retrieve and rerank retrieved documents based on similarity between the query and documents via ranking models. In this paper, we explore a new paradigm of information retrieval with neither sparse nor dense index but only a model. Specifically, we propose a pre-training model-based IR system called DynamicRetriever. As for this system, the training stage embeds the token-level and document-level information (especially, document identifiers) of the corpus into the model parameters, then the inference stage directly generates document identifiers for a given query. Compared with existing search methods, the model-based IR system has two advantages: i) it parameterizes the traditional static index with a pre-training model, which converts the document semantic mapping into a dynamic and updatable process; ii) with separate document identifiers, it captures both the term-level and document-level information for each document. Extensive experiments conducted on the public search benchmark MS MARCO verify the effectiveness and potential of our proposed new paradigm for information retrieval.

This project aims to investigate a novel sequence generation method inspired by the AlphaGo paradigm, adapting it for use with large language models (LLMs). The proposed approach involves creating search trees of different possible completions and evaluating these completions based on model confidence. By considering various paths in the search tree and scoring them according to the model's confidence in each completion, we can generate diverse and high-quality sequences. This research explores the implementation of this paradigm by using confidence as a proxy for response quality akin to beam search vijayakumar2016diverse. The primary goal of this paper is to outline the paradigm and demonstrate its potential, rather than focusing on achieving perfect results. The paper will outline the reasons why we believe this paradigm has the potential to improve LLMs in the following manners: 1) increase output quality, 2) decrease errors, 3) eliminate or reduce the compound error problems, 4) generate diverse and creative completions, 5) allow for iterative problem-solving, and 6) self-training. We expect this approach to yield a set of diverse and coherent sequences, offering insights into balancing exploration and exploitation in sequence generation. Potential applications include creative text generation tasks, such as storytelling and content creation, as well as other natural language processing domains, like machine translation and automated summarization. The goal is that the model will be far more effective as it will be able to consider many possible variations allowing it to find the ideal completion. This research aims to contribute to the understanding of effective search strategies in sequence generation and their impact on generating high-quality, varied textual outputs.

Google users have different intents from their queries such as acquiring information, buying products, comparing or simulating services, looking for products, and so on. Understanding the right intention of users helps to provide i) better content on web pages from the Search Engine Optimization (SEO) perspective and ii) more user-satisfying results from the search engine perspective. In this study, we aim to identify the user query's intent by taking advantage of Google results and machine learning methods. Our proposed approach is a clustering model that exploits some features to detect query's intent. A list of keywords extracted from the clustered queries is used to identify the intent of a new given query. Comparing the clustering results with the intents predicted by filtered keywords show the efficiency of the extracted keywords for detecting intents.

Large Language Models (LLMs) have demonstrated remarkable generation capabilities but often struggle to access up-to-date information, which can lead to hallucinations. Retrieval-Augmented Generation (RAG) addresses this issue by incorporating knowledge from external databases, enabling more accurate and relevant responses. Due to the context window constraints of LLMs, it is impractical to input the entire external database context directly into the model. Instead, only the most relevant information, referred to as chunks, is selectively retrieved. However, current RAG research faces three key challenges. First, existing solutions often select each chunk independently, overlooking potential correlations among them. Second, in practice the utility of chunks is non-monotonic, meaning that adding more chunks can decrease overall utility. Traditional methods emphasize maximizing the number of included chunks, which can inadvertently compromise performance. Third, each type of user query possesses unique characteristics that require tailored handling, an aspect that current approaches do not fully consider. To overcome these challenges, we propose a cost constrained retrieval optimization system CORAG for retrieval-augmented generation. We employ a Monte Carlo Tree Search (MCTS) based policy framework to find optimal chunk combinations sequentially, allowing for a comprehensive consideration of correlations among chunks. Additionally, rather than viewing budget exhaustion as a termination condition, we integrate budget constraints into the optimization of chunk combinations, effectively addressing the non-monotonicity of chunk utility.

Recent advances in large-scale pre-training such as GPT-3 allow seemingly high quality text to be generated from a given prompt. However, such generation systems often suffer from problems of hallucinated facts, and are not inherently designed to incorporate useful external information. Grounded generation models appear to offer remedies, but their training typically relies on rarely-available parallel data where information-relevant documents are provided for context. We propose a framework that alleviates this data constraint by jointly training a grounded generator and document retriever on the language model signal. The model learns to reward retrieval of the documents with the highest utility in generation, and attentively combines them using a Mixture-of-Experts (MoE) ensemble to generate follow-on text. We demonstrate that both generator and retriever can take advantage of this joint training and work synergistically to produce more informative and relevant text in both prose and dialogue generation.

Recent text-to-image generative models have enabled us to transform our words into vibrant, captivating imagery. The surge of personalization techniques that has followed has also allowed us to imagine unique concepts in new scenes. However, an intriguing question remains: How can we generate a new, imaginary concept that has never been seen before? In this paper, we present the task of creative text-to-image generation, where we seek to generate new members of a broad category (e.g., generating a pet that differs from all existing pets). We leverage the under-studied Diffusion Prior models and show that the creative generation problem can be formulated as an optimization process over the output space of the diffusion prior, resulting in a set of "prior constraints". To keep our generated concept from converging into existing members, we incorporate a question-answering model that adaptively adds new constraints to the optimization problem, encouraging the model to discover increasingly more unique creations. Finally, we show that our prior constraints can also serve as a strong mixing mechanism allowing us to create hybrids between generated concepts, introducing even more flexibility into the creative process.

The rise of large language models (LLMs) had a transformative impact on search, ushering in a new era of search engines that are capable of generating search results in natural language text, imbued with citations for supporting sources. Building generative information-seeking models demands openly accessible datasets, which currently remain lacking. In this paper, we introduce a new dataset, HAGRID (Human-in-the-loop Attributable Generative Retrieval for Information-seeking Dataset) for building end-to-end generative information-seeking models that are capable of retrieving candidate quotes and generating attributed explanations. Unlike recent efforts that focus on human evaluation of black-box proprietary search engines, we built our dataset atop the English subset of MIRACL, a publicly available information retrieval dataset. HAGRID is constructed based on human and LLM collaboration. We first automatically collect attributed explanations that follow an in-context citation style using an LLM, i.e. GPT-3.5. Next, we ask human annotators to evaluate the LLM explanations based on two criteria: informativeness and attributability. HAGRID serves as a catalyst for the development of information-seeking models with better attribution capabilities.

Artificial intelligence (AI) is widely deployed to solve problems related to marketing attribution and budget optimization. However, AI models can be quite complex, and it can be difficult to understand model workings and insights without extensive implementation teams. In principle, recently developed large language models (LLMs), like GPT-4, can be deployed to provide marketing insights, reducing the time and effort required to make critical decisions. In practice, there are substantial challenges that need to be overcome to reliably use such models. We focus on domain-specific question-answering, SQL generation needed for data retrieval, and tabular analysis and show how a combination of semantic search, prompt engineering, and fine-tuning can be applied to dramatically improve the ability of LLMs to execute these tasks accurately. We compare both proprietary models, like GPT-4, and open-source models, like Llama-2-70b, as well as various embedding methods. These models are tested on sample use cases specific to marketing mix modeling and attribution.

Ranking has always been one of the top concerns in information retrieval researches. For decades, the lexical matching signal has dominated the ad-hoc retrieval process, but solely using this signal in retrieval may cause the vocabulary mismatch problem. In recent years, with the development of representation learning techniques, many researchers turn to Dense Retrieval (DR) models for better ranking performance. Although several existing DR models have already obtained promising results, their performance improvement heavily relies on the sampling of training examples. Many effective sampling strategies are not efficient enough for practical usage, and for most of them, there still lacks theoretical analysis in how and why performance improvement happens. To shed light on these research questions, we theoretically investigate different training strategies for DR models and try to explain why hard negative sampling performs better than random sampling. Through the analysis, we also find that there are many potential risks in static hard negative sampling, which is employed by many existing training methods. Therefore, we propose two training strategies named a Stable Training Algorithm for dense Retrieval (STAR) and a query-side training Algorithm for Directly Optimizing Ranking pErformance (ADORE), respectively. STAR improves the stability of DR training process by introducing random negatives. ADORE replaces the widely-adopted static hard negative sampling method with a dynamic one to directly optimize the ranking performance. Experimental results on two publicly available retrieval benchmark datasets show that either strategy gains significant improvements over existing competitive baselines and a combination of them leads to the best performance.

Despite the remarkable ability of large language models (LMs) to comprehend and generate language, they have a tendency to hallucinate and create factually inaccurate output. Augmenting LMs by retrieving information from external knowledge resources is one promising solution. Most existing retrieval augmented LMs employ a retrieve-and-generate setup that only retrieves information once based on the input. This is limiting, however, in more general scenarios involving generation of long texts, where continually gathering information throughout generation is essential. In this work, we provide a generalized view of active retrieval augmented generation, methods that actively decide when and what to retrieve across the course of the generation. We propose Forward-Looking Active REtrieval augmented generation (FLARE), a generic method which iteratively uses a prediction of the upcoming sentence to anticipate future content, which is then utilized as a query to retrieve relevant documents to regenerate the sentence if it contains low-confidence tokens. We test FLARE along with baselines comprehensively over 4 long-form knowledge-intensive generation tasks/datasets. FLARE achieves superior or competitive performance on all tasks, demonstrating the effectiveness of our method. Code and datasets are available at https://github.com/jzbjyb/FLARE.

The lack of high-quality data for content-grounded generation tasks has been identified as a major obstacle to advancing these tasks. To address this gap, we propose Genie, a novel method for automatically generating high-quality content-grounded data. It consists of three stages: (a) Content Preparation, (b) Generation: creating task-specific examples from the content (e.g., question-answer pairs or summaries). (c) Filtering mechanism aiming to ensure the quality and faithfulness of the generated data. We showcase this methodology by generating three large-scale synthetic data, making wishes, for Long-Form Question-Answering (LFQA), summarization, and information extraction. In a human evaluation, our generated data was found to be natural and of high quality. Furthermore, we compare models trained on our data with models trained on human-written data -- ELI5 and ASQA for LFQA and CNN-DailyMail for Summarization. We show that our models are on par with or outperforming models trained on human-generated data and consistently outperforming them in faithfulness. Finally, we applied our method to create LFQA data within the medical domain and compared a model trained on it with models trained on other domains.

Despite recent progress of pre-trained language models on generating fluent text, existing methods still suffer from incoherence problems in long-form text generation tasks that require proper content control and planning to form a coherent high-level logical flow. In this work, we propose PLANET, a novel generation framework leveraging autoregressive self-attention mechanism to conduct content planning and surface realization dynamically. To guide the generation of output sentences, our framework enriches the Transformer decoder with latent representations to maintain sentence-level semantic plans grounded by bag-of-words. Moreover, we introduce a new coherence-based contrastive learning objective to further improve the coherence of output. Extensive experiments are conducted on two challenging long-form text generation tasks including counterargument generation and opinion article generation. Both automatic and human evaluations show that our method significantly outperforms strong baselines and generates more coherent texts with richer contents.

Large language models (LLMs) inevitably exhibit hallucinations since the accuracy of generated texts cannot be secured solely by the parametric knowledge they encapsulate. Although retrieval-augmented generation (RAG) is a practicable complement to LLMs, it relies heavily on the relevance of retrieved documents, raising concerns about how the model behaves if retrieval goes wrong. To this end, we propose the Corrective Retrieval Augmented Generation (CRAG) to improve the robustness of generation. Specifically, a lightweight retrieval evaluator is designed to assess the overall quality of retrieved documents for a query, returning a confidence degree based on which different knowledge retrieval actions can be triggered. Since retrieval from static and limited corpora can only return sub-optimal documents, large-scale web searches are utilized as an extension for augmenting the retrieval results. Besides, a decompose-then-recompose algorithm is designed for retrieved documents to selectively focus on key information and filter out irrelevant information in them. CRAG is plug-and-play and can be seamlessly coupled with various RAG-based approaches. Experiments on four datasets covering short- and long-form generation tasks show that CRAG can significantly improve the performance of RAG-based approaches.

Virtual assistants such as Google Assistant, Amazon Alexa, and Apple Siri enable users to interact with a large number of services and APIs on the web using natural language. In this work, we investigate two methods for Natural Language Generation (NLG) using a single domain-independent model across a large number of APIs. First, we propose a schema-guided approach which conditions the generation on a schema describing the API in natural language. Our second method investigates the use of a small number of templates, growing linearly in number of slots, to convey the semantics of the API. To generate utterances for an arbitrary slot combination, a few simple templates are first concatenated to give a semantically correct, but possibly incoherent and ungrammatical utterance. A pre-trained language model is subsequently employed to rewrite it into coherent, natural sounding text. Through automatic metrics and human evaluation, we show that our method improves over strong baselines, is robust to out-of-domain inputs and shows improved sample efficiency.

As the heart of a search engine, the ranking system plays a crucial role in satisfying users' information demands. More recently, neural rankers fine-tuned from pre-trained language models (PLMs) establish state-of-the-art ranking effectiveness. However, it is nontrivial to directly apply these PLM-based rankers to the large-scale web search system due to the following challenging issues:(1) the prohibitively expensive computations of massive neural PLMs, especially for long texts in the web-document, prohibit their deployments in an online ranking system that demands extremely low latency;(2) the discrepancy between existing ranking-agnostic pre-training objectives and the ad-hoc retrieval scenarios that demand comprehensive relevance modeling is another main barrier for improving the online ranking system;(3) a real-world search engine typically involves a committee of ranking components, and thus the compatibility of the individually fine-tuned ranking model is critical for a cooperative ranking system. In this work, we contribute a series of successfully applied techniques in tackling these exposed issues when deploying the state-of-the-art Chinese pre-trained language model, i.e., ERNIE, in the online search engine system. We first articulate a novel practice to cost-efficiently summarize the web document and contextualize the resultant summary content with the query using a cheap yet powerful Pyramid-ERNIE architecture. Then we endow an innovative paradigm to finely exploit the large-scale noisy and biased post-click behavioral data for relevance-oriented pre-training. We also propose a human-anchored fine-tuning strategy tailored for the online ranking system, aiming to stabilize the ranking signals across various online components. Extensive offline and online experimental results show that the proposed techniques significantly boost the search engine's performance.

Using tools by Large Language Models (LLMs) is a promising avenue to extend their reach beyond language or conversational settings. The number of tools can scale to thousands as they enable accessing sensory information, fetching updated factual knowledge, or taking actions in the real world. In such settings, in-context learning by providing a short list of relevant tools in the prompt is a viable approach. To retrieve relevant tools, various approaches have been suggested, ranging from simple frequency-based matching to dense embedding-based semantic retrieval. However, such approaches lack the contextual and common-sense understanding required to retrieve the right tools for complex user requests. Rather than increasing the complexity of the retrieval component itself, we propose leveraging LLM understanding to generate a retrieval query. Then, the generated query is embedded and used to find the most relevant tools via a nearest-neighbor search. We investigate three approaches for query generation: zero-shot prompting, supervised fine-tuning on tool descriptions, and alignment learning by iteratively optimizing a reward metric measuring retrieval performance. By conducting extensive experiments on a dataset covering complex and multi-tool scenarios, we show that leveraging LLMs for query generation improves the retrieval for in-domain (seen tools) and out-of-domain (unseen tools) settings.

The emergence of Large Language Models (LLMs) has revolutionized how users access information, shifting from traditional search engines to direct question-and-answer interactions with LLMs. However, the widespread adoption of LLMs has revealed a significant challenge known as hallucination, wherein LLMs generate coherent yet factually inaccurate responses. This hallucination phenomenon has led to users' distrust in information retrieval systems based on LLMs. To tackle this challenge, this paper proposes Dynamic Retrieval Augmentation based on hallucination Detection (DRAD) as a novel method to detect and mitigate hallucinations in LLMs. DRAD improves upon traditional retrieval augmentation by dynamically adapting the retrieval process based on real-time hallucination detection. It features two main components: Real-time Hallucination Detection (RHD) for identifying potential hallucinations without external models, and Self-correction based on External Knowledge (SEK) for correcting these errors using external knowledge. Experiment results show that DRAD demonstrates superior performance in both detecting and mitigating hallucinations in LLMs. All of our code and data are open-sourced at https://github.com/oneal2000/EntityHallucination.

In the last decade new ways of shopping online have increased the possibility of buying products and services more easily and faster than ever. In this new context, personality is a key determinant in the decision making of the consumer when shopping. The two main reasons are: firstly, a person's buying choices are influenced by psychological factors like impulsiveness, and secondly, some consumers may be more susceptible to making impulse purchases than others. To the best of our knowledge, the impact of personality factors on advertisements has been largely neglected at the level of recommender systems. This work proposes a highly innovative research which uses a personality perspective to determine the unique associations among the consumer's buying tendency and advert recommendations. As a matter of fact, the lack of a publicly available benchmark for computational advertising do not allow both the exploration of this intriguing research direction and the evaluation of state-of-the-art algorithms. We present the ADS Dataset, a publicly available benchmark for computational advertising enriched with Big-Five users' personality factors and 1,200 personal users' pictures. The proposed benchmark allows two main tasks: rating prediction over 300 real advertisements (i.e., Rich Media Ads, Image Ads, Text Ads) and click-through rate prediction. Moreover, this work carries out experiments, reviews various evaluation criteria used in the literature, and provides a library for each one of them within one integrated toolbox.

In the dynamic field of eCommerce, the quality and comprehensiveness of product descriptions are pivotal for enhancing search visibility and customer engagement. Effective product descriptions can address the 'cold start' problem, align with market trends, and ultimately lead to increased click-through rates. Traditional methods for crafting these descriptions often involve significant human effort and may lack both consistency and scalability. This paper introduces a novel methodology for automating product description generation using the LLAMA 2.0 7B language model. We train the model on a dataset of authentic product descriptions from Walmart, one of the largest eCommerce platforms. The model is then fine-tuned for domain-specific language features and eCommerce nuances to enhance its utility in sales and user engagement. We employ multiple evaluation metrics, including NDCG, customer click-through rates, and human assessments, to validate the effectiveness of our approach. Our findings reveal that the system is not only scalable but also significantly reduces the human workload involved in creating product descriptions. This study underscores the considerable potential of large language models like LLAMA 2.0 7B in automating and optimizing various facets of eCommerce platforms, offering significant business impact, including improved search functionality and increased sales.

We introduce the new task of generating Illustrated Instructions, i.e., visual instructions customized to a user's needs. We identify desiderata unique to this task, and formalize it through a suite of automatic and human evaluation metrics, designed to measure the validity, consistency, and efficacy of the generations. We combine the power of large language models (LLMs) together with strong text-to-image generation diffusion models to propose a simple approach called StackedDiffusion, which generates such illustrated instructions given text as input. The resulting model strongly outperforms baseline approaches and state-of-the-art multimodal LLMs; and in 30% of cases, users even prefer it to human-generated articles. Most notably, it enables various new and exciting applications far beyond what static articles on the web can provide, such as personalized instructions complete with intermediate steps and pictures in response to a user's individual situation.

With the advancement of generation models, AI-generated content (AIGC) is becoming more realistic, flooding the Internet. A recent study suggests that this phenomenon causes source bias in text retrieval for web search. Specifically, neural retrieval models tend to rank generated texts higher than human-written texts. In this paper, we extend the study of this bias to cross-modal retrieval. Firstly, we successfully construct a suitable benchmark to explore the existence of the bias. Subsequent extensive experiments on this benchmark reveal that AI-generated images introduce an invisible relevance bias to text-image retrieval models. Specifically, our experiments show that text-image retrieval models tend to rank the AI-generated images higher than the real images, even though the AI-generated images do not exhibit more visually relevant features to the query than real images. This invisible relevance bias is prevalent across retrieval models with varying training data and architectures. Furthermore, our subsequent exploration reveals that the inclusion of AI-generated images in the training data of the retrieval models exacerbates the invisible relevance bias. The above phenomenon triggers a vicious cycle, which makes the invisible relevance bias become more and more serious. To elucidate the potential causes of invisible relevance and address the aforementioned issues, we introduce an effective training method aimed at alleviating the invisible relevance bias. Subsequently, we apply our proposed debiasing method to retroactively identify the causes of invisible relevance, revealing that the AI-generated images induce the image encoder to embed additional information into their representation. This information exhibits a certain consistency across generated images with different semantics and can make the retriever estimate a higher relevance score.

Two-step approaches, in which summary candidates are generated-then-reranked to return a single summary, can improve ROUGE scores over the standard single-step approach. Yet, standard decoding methods (i.e., beam search, nucleus sampling, and diverse beam search) produce candidates with redundant, and often low quality, content. In this paper, we design a novel method to generate candidates for re-ranking that addresses these issues. We ground each candidate abstract on its own unique content plan and generate distinct plan-guided abstracts using a model's top beam. More concretely, a standard language model (a BART LM) auto-regressively generates elemental discourse unit (EDU) content plans with an extractive copy mechanism. The top K beams from the content plan generator are then used to guide a separate LM, which produces a single abstractive candidate for each distinct plan. We apply an existing re-ranker (BRIO) to abstractive candidates generated from our method, as well as baseline decoding methods. We show large relevance improvements over previously published methods on widely used single document news article corpora, with ROUGE-2 F1 gains of 0.88, 2.01, and 0.38 on CNN / Dailymail, NYT, and Xsum, respectively. A human evaluation on CNN / DM validates these results. Similarly, on 1k samples from CNN / DM, we show that prompting GPT-3 to follow EDU plans outperforms sampling-based methods by 1.05 ROUGE-2 F1 points. Code to generate and realize plans is available at https://github.com/griff4692/edu-sum.

A major obstacle to the wide-spread adoption of neural retrieval models is that they require large supervised training sets to surpass traditional term-based techniques, which are constructed from raw corpora. In this paper, we propose an approach to zero-shot learning for passage retrieval that uses synthetic question generation to close this gap. The question generation system is trained on general domain data, but is applied to documents in the targeted domain. This allows us to create arbitrarily large, yet noisy, question-passage relevance pairs that are domain specific. Furthermore, when this is coupled with a simple hybrid term-neural model, first-stage retrieval performance can be improved further. Empirically, we show that this is an effective strategy for building neural passage retrieval models in the absence of large training corpora. Depending on the domain, this technique can even approach the accuracy of supervised models.

It has always been an important yet challenging problem to control language models to avoid generating texts with undesirable attributes, such as toxic language and unnatural repetition. We introduce Click for controllable text generation, which needs no modification to the model architecture and facilitates out-of-the-box use of trained models. It employs a contrastive loss on sequence likelihood, which fundamentally decreases the generation probability of negative samples (i.e., generations with undesirable attributes). It also adopts a novel likelihood ranking-based strategy to construct contrastive samples from model generations. On the tasks of language detoxification, sentiment steering, and repetition reduction, we show that Click outperforms strong baselines of controllable text generation and demonstrate the superiority of Click's sample construction strategy.

Search in social networks such as Facebook poses different challenges than in classical web search: besides the query text, it is important to take into account the searcher's context to provide relevant results. Their social graph is an integral part of this context and is a unique aspect of Facebook search. While embedding-based retrieval (EBR) has been applied in eb search engines for years, Facebook search was still mainly based on a Boolean matching model. In this paper, we discuss the techniques for applying EBR to a Facebook Search system. We introduce the unified embedding framework developed to model semantic embeddings for personalized search, and the system to serve embedding-based retrieval in a typical search system based on an inverted index. We discuss various tricks and experiences on end-to-end optimization of the whole system, including ANN parameter tuning and full-stack optimization. Finally, we present our progress on two selected advanced topics about modeling. We evaluated EBR on verticals for Facebook Search with significant metrics gains observed in online A/B experiments. We believe this paper will provide useful insights and experiences to help people on developing embedding-based retrieval systems in search engines.

Recent advancements in Natural Language Processing (NLP) have impacted numerous sub-fields such as natural language generation, natural language inference, question answering, and more. However, in the field of question generation, the creation of distractors for multiple-choice questions (MCQ) remains a challenging task. In this work, we present a simple, generic framework for distractor generation using readily available Pre-trained Language Models (PLMs). Unlike previous methods, our framework relies solely on pre-trained language models and does not require additional training on specific datasets. Building upon previous research, we introduce a two-stage framework consisting of candidate generation and candidate selection. Our proposed distractor generation framework outperforms previous methods without the need for training or fine-tuning. Human evaluations confirm that our approach produces more effective and engaging distractors. The related codebase is publicly available at https://github.com/obss/disgem.

The paper presents a methodology for uncovering knowledge gaps on the internet using the Retrieval Augmented Generation (RAG) model. By simulating user search behaviour, the RAG system identifies and addresses gaps in information retrieval systems. The study demonstrates the effectiveness of the RAG system in generating relevant suggestions with a consistent accuracy of 93%. The methodology can be applied in various fields such as scientific discovery, educational enhancement, research development, market analysis, search engine optimisation, and content development. The results highlight the value of identifying and understanding knowledge gaps to guide future endeavours.

User-generated content (UGC) communities, especially those featuring multimodal content, improve user experiences by integrating visual and textual information into results (or items). The challenge of improving user experiences in complex systems with search and recommendation (S\&R) services has drawn significant attention from both academia and industry these years. However, the lack of high-quality datasets has limited the research progress on multimodal S\&R. To address the growing need for developing better S\&R services, we present a novel multimodal information retrieval dataset in this paper, namely Qilin. The dataset is collected from Xiaohongshu, a popular social platform with over 300 million monthly active users and an average search penetration rate of over 70\%. In contrast to existing datasets, Qilin offers a comprehensive collection of user sessions with heterogeneous results like image-text notes, video notes, commercial notes, and direct answers, facilitating the development of advanced multimodal neural retrieval models across diverse task settings. To better model user satisfaction and support the analysis of heterogeneous user behaviors, we also collect extensive APP-level contextual signals and genuine user feedback. Notably, Qilin contains user-favored answers and their referred results for search requests triggering the Deep Query Answering (DQA) module. This allows not only the training \& evaluation of a Retrieval-augmented Generation (RAG) pipeline, but also the exploration of how such a module would affect users' search behavior. Through comprehensive analysis and experiments, we provide interesting findings and insights for further improving S\&R systems. We hope that Qilin will significantly contribute to the advancement of multimodal content platforms with S\&R services in the future.

The LLMJudge challenge is organized as part of the LLM4Eval workshop at SIGIR 2024. Test collections are essential for evaluating information retrieval (IR) systems. The evaluation and tuning of a search system is largely based on relevance labels, which indicate whether a document is useful for a specific search and user. However, collecting relevance judgments on a large scale is costly and resource-intensive. Consequently, typical experiments rely on third-party labelers who may not always produce accurate annotations. The LLMJudge challenge aims to explore an alternative approach by using LLMs to generate relevance judgments. Recent studies have shown that LLMs can generate reliable relevance judgments for search systems. However, it remains unclear which LLMs can match the accuracy of human labelers, which prompts are most effective, how fine-tuned open-source LLMs compare to closed-source LLMs like GPT-4, whether there are biases in synthetically generated data, and if data leakage affects the quality of generated labels. This challenge will investigate these questions, and the collected data will be released as a package to support automatic relevance judgment research in information retrieval and search.

Large Language Models (LLMs) excel at tackling various natural language tasks. However, due to the significant costs involved in re-training or fine-tuning them, they remain largely static and difficult to personalize. Nevertheless, a variety of applications could benefit from generations that are tailored to users' preferences, goals, and knowledge. Among them is web search, where knowing what a user is trying to accomplish, what they care about, and what they know can lead to improved search experiences. In this work, we propose a novel and general approach that augments an LLM with relevant context from users' interaction histories with a search engine in order to personalize its outputs. Specifically, we construct an entity-centric knowledge store for each user based on their search and browsing activities on the web, which is then leveraged to provide contextually relevant LLM prompt augmentations. This knowledge store is light-weight, since it only produces user-specific aggregate projections of interests and knowledge onto public knowledge graphs, and leverages existing search log infrastructure, thereby mitigating the privacy, compliance, and scalability concerns associated with building deep user profiles for personalization. We then validate our approach on the task of contextual query suggestion, which requires understanding not only the user's current search context but also what they historically know and care about. Through a number of experiments based on human evaluation, we show that our approach is significantly better than several other LLM-powered baselines, generating query suggestions that are contextually more relevant, personalized, and useful.

Retrieval-augmented generation resorts to content retrieved from external sources in order to leverage the performance of large language models in downstream tasks. The excessive volume of retrieved content, the possible dispersion of its parts, or their out of focus range may happen nevertheless to eventually have a detrimental rather than an incremental effect. To mitigate this issue and improve retrieval-augmented generation, we propose a method to refine the retrieved content before it is included in the prompt by resorting to meta-prompting optimization. Put to empirical test with the demanding multi-hop question answering task from the StrategyQA dataset, the evaluation results indicate that this method outperforms a similar retrieval-augmented system but without this method by over 30%.

We study the design of loss functions for click-through rates (CTR) to optimize (social) welfare in advertising auctions. Existing works either only focus on CTR predictions without consideration of business objectives (e.g., welfare) in auctions or assume that the distribution over the participants' expected cost-per-impression (eCPM) is known a priori, then use various additional assumptions on the parametric form of the distribution to derive loss functions for predicting CTRs. In this work, we bring back the welfare objectives of ad auctions into CTR predictions and propose a novel weighted rankloss to train the CTR model. Compared to existing literature, our approach provides a provable guarantee on welfare but without assumptions on the eCPMs' distribution while also avoiding the intractability of naively applying existing learning-to-rank methods. Further, we propose a theoretically justifiable technique for calibrating the losses using labels generated from a teacher network, only assuming that the teacher network has bounded ell_2 generalization error. Finally, we demonstrate the advantages of the proposed loss on synthetic and real-world data.

Recently, a new paradigm called Differentiable Search Index (DSI) has been proposed for document retrieval, wherein a sequence-to-sequence model is learned to directly map queries to relevant document identifiers. The key idea behind DSI is to fully parameterize traditional ``index-retrieve'' pipelines within a single neural model, by encoding all documents in the corpus into the model parameters. In essence, DSI needs to resolve two major questions: (1) how to assign an identifier to each document, and (2) how to learn the associations between a document and its identifier. In this work, we propose a Semantic-Enhanced DSI model (SE-DSI) motivated by Learning Strategies in the area of Cognitive Psychology. Our approach advances original DSI in two ways: (1) For the document identifier, we take inspiration from Elaboration Strategies in human learning. Specifically, we assign each document an Elaborative Description based on the query generation technique, which is more meaningful than a string of integers in the original DSI; and (2) For the associations between a document and its identifier, we take inspiration from Rehearsal Strategies in human learning. Specifically, we select fine-grained semantic features from a document as Rehearsal Contents to improve document memorization. Both the offline and online experiments show improved retrieval performance over prevailing baselines.

We present LiRank, a large-scale ranking framework at LinkedIn that brings to production state-of-the-art modeling architectures and optimization methods. We unveil several modeling improvements, including Residual DCN, which adds attention and residual connections to the famous DCNv2 architecture. We share insights into combining and tuning SOTA architectures to create a unified model, including Dense Gating, Transformers and Residual DCN. We also propose novel techniques for calibration and describe how we productionalized deep learning based explore/exploit methods. To enable effective, production-grade serving of large ranking models, we detail how to train and compress models using quantization and vocabulary compression. We provide details about the deployment setup for large-scale use cases of Feed ranking, Jobs Recommendations, and Ads click-through rate (CTR) prediction. We summarize our learnings from various A/B tests by elucidating the most effective technical approaches. These ideas have contributed to relative metrics improvements across the board at LinkedIn: +0.5% member sessions in the Feed, +1.76% qualified job applications for Jobs search and recommendations, and +4.3% for Ads CTR. We hope this work can provide practical insights and solutions for practitioners interested in leveraging large-scale deep ranking systems.

This paper presents Loops On Retrieval Augmented Generation (LoRAG), a new framework designed to enhance the quality of retrieval-augmented text generation through the incorporation of an iterative loop mechanism. The architecture integrates a generative model, a retrieval mechanism, and a dynamic loop module, allowing for iterative refinement of the generated text through interactions with relevant information retrieved from the input context. Experimental evaluations on benchmark datasets demonstrate that LoRAG surpasses existing state-of-the-art models in terms of BLEU score, ROUGE score, and perplexity, showcasing its effectiveness in achieving both coherence and relevance in generated text. The qualitative assessment further illustrates LoRAG's capability to produce contextually rich and coherent outputs. This research contributes valuable insights into the potential of iterative loops in mitigating challenges in text generation, positioning LoRAG as a promising advancement in the field.

In many text-generation problems, users may prefer not only a single response, but a diverse range of high-quality outputs from which to choose. Quality-diversity (QD) search algorithms aim at such outcomes, by continually improving and diversifying a population of candidates. However, the applicability of QD to qualitative domains, like creative writing, has been limited by the difficulty of algorithmically specifying measures of quality and diversity. Interestingly, recent developments in language models (LMs) have enabled guiding search through AI feedback, wherein LMs are prompted in natural language to evaluate qualitative aspects of text. Leveraging this development, we introduce Quality-Diversity through AI Feedback (QDAIF), wherein an evolutionary algorithm applies LMs to both generate variation and evaluate the quality and diversity of candidate text. When assessed on creative writing domains, QDAIF covers more of a specified search space with high-quality samples than do non-QD controls. Further, human evaluation of QDAIF-generated creative texts validates reasonable agreement between AI and human evaluation. Our results thus highlight the potential of AI feedback to guide open-ended search for creative and original solutions, providing a recipe that seemingly generalizes to many domains and modalities. In this way, QDAIF is a step towards AI systems that can independently search, diversify, evaluate, and improve, which are among the core skills underlying human society's capacity for innovation.

Discontinuing ad creatives at an appropriate time is one of the most important ad operations that can have a significant impact on sales. Such operational support for ineffective ads has been less explored than that for effective ads. After pre-analyzing 1,000,000 real-world ad creatives, we found that there are two types of discontinuation: short-term (i.e., cut-out) and long-term (i.e., wear-out). In this paper, we propose a practical prediction framework for the discontinuation of ad creatives with a hazard function-based loss function inspired by survival analysis. Our framework predicts the discontinuations with a multi-modal deep neural network that takes as input the ad creative (e.g., text, categorical, image, numerical features). To improve the prediction performance for the two different types of discontinuations and for the ad creatives that contribute to sales, we introduce two new techniques: (1) a two-term estimation technique with multi-task learning and (2) a click-through rate-weighting technique for the loss function. We evaluated our framework using the large-scale ad creative dataset, including 10 billion scale impressions. In terms of the concordance index (short: 0.896, long: 0.939, and overall: 0.792), our framework achieved significantly better performance than the conventional method (0.531). Additionally, we confirmed that our framework (i) demonstrated the same degree of discontinuation effect as manual operations for short-term cases, and (ii) accurately predicted the ad discontinuation order, which is important for long-running ad creatives for long-term cases.

Generative retrieval (Wang et al., 2022; Tay et al., 2022) is a popular approach for end-to-end document retrieval that directly generates document identifiers given an input query. We introduce summarization-based document IDs, in which each document's ID is composed of an extractive summary or abstractive keyphrases generated by a language model, rather than an integer ID sequence or bags of n-grams as proposed in past work. We find that abstractive, content-based IDs (ACID) and an ID based on the first 30 tokens are very effective in direct comparisons with previous approaches to ID creation. We show that using ACID improves top-10 and top-20 recall by 15.6% and 14.4% (relative) respectively versus the cluster-based integer ID baseline on the MSMARCO 100k retrieval task, and 9.8% and 9.9% respectively on the Wikipedia-based NQ 100k retrieval task. Our results demonstrate the effectiveness of human-readable, natural-language IDs created through summarization for generative retrieval. We also observed that extractive IDs outperformed abstractive IDs on Wikipedia articles in NQ but not the snippets in MSMARCO, which suggests that document characteristics affect generative retrieval performance.

Retrieval augmented generation (RAG) has been applied in many scenarios to augment large language models (LLMs) with external documents provided by retrievers. However, a semantic gap exists between LLMs and retrievers due to differences in their training objectives and architectures. This misalignment forces LLMs to passively accept the documents provided by the retrievers, leading to incomprehension in the generation process, where the LLMs are burdened with the task of distinguishing these documents using their inherent knowledge. This paper proposes R^2AG, a novel enhanced RAG framework to fill this gap by incorporating Retrieval information into Retrieval Augmented Generation. Specifically, R^2AG utilizes the nuanced features from the retrievers and employs a R^2-Former to capture retrieval information. Then, a retrieval-aware prompting strategy is designed to integrate retrieval information into LLMs' generation. Notably, R^2AG suits low-source scenarios where LLMs and retrievers are frozen. Extensive experiments across five datasets validate the effectiveness, robustness, and efficiency of R^2AG. Our analysis reveals that retrieval information serves as an anchor to aid LLMs in the generation process, thereby filling the semantic gap.

Information retrieval in real-time search presents unique challenges distinct from those encountered in classical web search. These challenges are particularly pronounced due to the rapid change of user search intent, which is influenced by the occurrence and evolution of breaking news events, such as earthquakes, elections, and wars. Previous dense retrieval methods, which primarily focused on static semantic representation, lack the capacity to capture immediate search intent, leading to inferior performance in retrieving the most recent event-related documents in time-sensitive scenarios. To address this issue, this paper expands the query with event information that represents real-time search intent. The Event information is then integrated with the query through a cross-attention mechanism, resulting in a time-context query representation. We further enhance the model's capacity for event representation through multi-task training. Since publicly available datasets such as MS-MARCO do not contain any event information on the query side and have few time-sensitive queries, we design an automatic data collection and annotation pipeline to address this issue, which includes ModelZoo-based Coarse Annotation and LLM-driven Fine Annotation processes. In addition, we share the training tricks such as two-stage training and hard negative sampling. Finally, we conduct a set of offline experiments on a million-scale production dataset to evaluate our approach and deploy an A/B testing in a real online system to verify the performance. Extensive experimental results demonstrate that our proposed approach significantly outperforms existing state-of-the-art baseline methods.

Major search engine providers are rapidly incorporating Large Language Model (LLM)-generated content in response to user queries. These conversational search engines operate by loading retrieved website text into the LLM context for summarization and interpretation. Recent research demonstrates that LLMs are highly vulnerable to jailbreaking and prompt injection attacks, which disrupt the safety and quality goals of LLMs using adversarial strings. This work investigates the impact of prompt injections on the ranking order of sources referenced by conversational search engines. To this end, we introduce a focused dataset of real-world consumer product websites and formalize conversational search ranking as an adversarial problem. Experimentally, we analyze conversational search rankings in the absence of adversarial injections and show that different LLMs vary significantly in prioritizing product name, document content, and context position. We then present a tree-of-attacks-based jailbreaking technique which reliably promotes low-ranked products. Importantly, these attacks transfer effectively to state-of-the-art conversational search engines such as perplexity.ai. Given the strong financial incentive for website owners to boost their search ranking, we argue that our problem formulation is of critical importance for future robustness work.

Large Language Model (LLM)-based applications are graduating from research prototypes to products serving millions of users, influencing how people write and consume information. A prominent example is the appearance of Answer Engines: LLM-based generative search engines supplanting traditional search engines. Answer engines not only retrieve relevant sources to a user query but synthesize answer summaries that cite the sources. To understand these systems' limitations, we first conducted a study with 21 participants, evaluating interactions with answer vs. traditional search engines and identifying 16 answer engine limitations. From these insights, we propose 16 answer engine design recommendations, linked to 8 metrics. An automated evaluation implementing our metrics on three popular engines (You.com, Perplexity.ai, BingChat) quantifies common limitations (e.g., frequent hallucination, inaccurate citation) and unique features (e.g., variation in answer confidence), with results mirroring user study insights. We release our Answer Engine Evaluation benchmark (AEE) to facilitate transparent evaluation of LLM-based applications.

In this paper, we present a prompting framework called LLMCS that leverages large language models, such as code-davinci-002 of GPT-3, to perform few-shot conversational query rewriting for conversational search. We explore three prompting methods to generate multiple query rewrites and hypothetical responses, and propose aggregating them into an integrated representation that can robustly represent the user's real contextual search intent. Experimental results on two conversational search datasets, including CAst-19 and CAsT-20, show that our approach achieves significant improvements in search effectiveness over existing baselines and manual rewrites. Notably, LLMCS can significantly outperform the state-of-the-art baselines by up to +5.9\% and +32.9\% w.r.t. NDCG@3 on CAsT-19 and CAsT-20, highlighting the vast potential of large language models for conversational search. Our code will be released at https://github.com/kyriemao/LLMCS.

Personalized content filtering, such as recommender systems, has become a critical infrastructure to alleviate information overload. However, these systems merely filter existing content and are constrained by its limited diversity, making it difficult to meet users' varied content needs. To address this limitation, personalized content generation has emerged as a promising direction with broad applications. Nevertheless, most existing research focuses on personalized text generation, with relatively little attention given to personalized image generation. The limited work in personalized image generation faces challenges in accurately capturing users' visual preferences and needs from noisy user-interacted images and complex multimodal instructions. Worse still, there is a lack of supervised data for training personalized image generation models. To overcome the challenges, we propose a Personalized Image Generation Framework named Pigeon, which adopts exceptional large multimodal models with three dedicated modules to capture users' visual preferences and needs from noisy user history and multimodal instructions. To alleviate the data scarcity, we introduce a two-stage preference alignment scheme, comprising masked preference reconstruction and pairwise preference alignment, to align Pigeon with the personalized image generation task. We apply Pigeon to personalized sticker and movie poster generation, where extensive quantitative results and human evaluation highlight its superiority over various generative baselines.

Retrieval-augmented generation (RAG) effectively addresses issues of static knowledge and hallucination in large language models. Existing studies mostly focus on question scenarios with clear user intents and concise answers. However, it is prevalent that users issue broad, open-ended queries with diverse sub-intents, for which they desire rich and long-form answers covering multiple relevant aspects. To tackle this important yet underexplored problem, we propose a novel RAG framework, namely RichRAG. It includes a sub-aspect explorer to identify potential sub-aspects of input questions, a multi-faceted retriever to build a candidate pool of diverse external documents related to these sub-aspects, and a generative list-wise ranker, which is a key module to provide the top-k most valuable documents for the final generator. These ranked documents sufficiently cover various query aspects and are aware of the generator's preferences, hence incentivizing it to produce rich and comprehensive responses for users. The training of our ranker involves a supervised fine-tuning stage to ensure the basic coverage of documents, and a reinforcement learning stage to align downstream LLM's preferences to the ranking of documents. Experimental results on two publicly available datasets prove that our framework effectively and efficiently provides comprehensive and satisfying responses to users.

Autonomous agents powered by language models (LMs) have demonstrated promise in their ability to perform decision-making tasks such as web automation. However, a key limitation remains: LMs, primarily optimized for natural language understanding and generation, struggle with multi-step reasoning, planning, and using environmental feedback when attempting to solve realistic computer tasks. Towards addressing this, we propose an inference-time search algorithm for LM agents to explicitly perform exploration and multi-step planning in interactive web environments. Our approach is a form of best-first tree search that operates within the actual environment space, and is complementary with most existing state-of-the-art agents. It is the first tree search algorithm for LM agents that shows effectiveness on realistic web tasks. On the challenging VisualWebArena benchmark, applying our search algorithm on top of a GPT-4o agent yields a 39.7% relative increase in success rate compared to the same baseline without search, setting a state-of-the-art success rate of 26.4%. On WebArena, search also yields a 28.0% relative improvement over a baseline agent, setting a competitive success rate of 19.2%. Our experiments highlight the effectiveness of search for web agents, and we demonstrate that performance scales with increased test-time compute. We conduct a thorough analysis of our results to highlight improvements from search, limitations, and promising directions for future work. Our code and models are publicly released at https://jykoh.com/search-agents.

Retrieval-augmented generation (RAG) has shown great potential for knowledge-intensive tasks, but its traditional architectures rely on static retrieval, limiting their effectiveness for complex questions that require sequential information-seeking. While agentic reasoning and search offer a more adaptive approach, most existing methods depend heavily on prompt engineering. In this work, we introduce RAG-Gym, a unified optimization framework that enhances information-seeking agents through fine-grained process supervision at each search step. We also propose ReSearch, a novel agent architecture that synergizes answer reasoning and search query generation within the RAG-Gym framework. Experiments on four challenging datasets show that RAG-Gym improves performance by up to 25.6\% across various agent architectures, with ReSearch consistently outperforming existing baselines. Further analysis highlights the effectiveness of advanced LLMs as process reward judges and the transferability of trained reward models as verifiers for different LLMs. Additionally, we examine the scaling properties of training and inference in agentic RAG. The project homepage is available at https://rag-gym.github.io/.

Lexically constrained text generation is one of the constrained text generation tasks, which aims to generate text that covers all the given constraint lexicons. While the existing approaches tackle this problem using a lexically constrained beam search algorithm or dedicated model using non-autoregressive decoding, there is a trade-off between the generated text quality and the hard constraint satisfaction. We introduce AutoTemplate, a simple yet effective lexically constrained text generation framework divided into template generation and lexicalization tasks. The template generation is to generate the text with the placeholders, and lexicalization replaces them into the constraint lexicons to perform lexically constrained text generation. We conducted the experiments on two tasks: keywords-to-sentence generations and entity-guided summarization. Experimental results show that the AutoTemplate outperforms the competitive baselines on both tasks while satisfying the hard lexical constraints.

A key puzzle in search, ads, and recommendation is that the ranking model can only utilize a small portion of the vastly available user interaction data. As a result, increasing data volume, model size, or computation FLOPs will quickly suffer from diminishing returns. We examined this problem and found that one of the root causes may lie in the so-called ``item-centric'' formulation, which has an unbounded vocabulary and thus uncontrolled model complexity. To mitigate quality saturation, we introduce an alternative formulation named ``user-centric ranking'', which is based on a transposed view of the dyadic user-item interaction data. We show that this formulation has a promising scaling property, enabling us to train better-converged models on substantially larger data sets.

Retrieval augmented generation (RAG) provides the capability to constrain generative model outputs, and mitigate the possibility of hallucination, by providing relevant in-context text. The number of tokens a generative large language model (LLM) can incorporate as context is finite, thus limiting the volume of knowledge from which to generate an answer. We propose a two-layer RAG framework for query-focused answer generation and evaluate a proof-of-concept for this framework in the context of query-focused summary generation from social media forums, focusing on emerging drug-related information. The evaluations demonstrate the effectiveness of the two-layer framework in resource constrained settings to enable researchers in obtaining near real-time data from users.

Multimodal search has become increasingly important in providing users with a natural and effective way to ex-press their search intentions. Images offer fine-grained details of the desired products, while text allows for easily incorporating search modifications. However, some existing multimodal search systems are unreliable and fail to address simple queries. The problem becomes harder with the large variability of natural language text queries, which may contain ambiguous, implicit, and irrelevant in-formation. Addressing these issues may require systems with enhanced matching capabilities, reasoning abilities, and context-aware query parsing and rewriting. This paper introduces a novel multimodal search model that achieves a new performance milestone on the Fashion200K dataset. Additionally, we propose a novel search interface integrating Large Language Models (LLMs) to facilitate natural language interaction. This interface routes queries to search systems while conversationally engaging with users and considering previous searches. When coupled with our multimodal search model, it heralds a new era of shopping assistants capable of offering human-like interaction and enhancing the overall search experience.

Unbiased learning-to-rank (ULTR) is a well-established framework for learning from user clicks, which are often biased by the ranker collecting the data. While theoretically justified and extensively tested in simulation, ULTR techniques lack empirical validation, especially on modern search engines. The dataset released for the WSDM Cup 2023, collected from Baidu's search engine, offers a rare opportunity to assess the real-world performance of prominent ULTR techniques. Despite multiple submissions during the WSDM Cup 2023 and the subsequent NTCIR ULTRE-2 task, it remains unclear whether the observed improvements stem from applying ULTR or other learning techniques. We revisit and extend the available experiments. We find that unbiased learning-to-rank techniques do not bring clear performance improvements, especially compared to the stark differences brought by the choice of ranking loss and query-document features. Our experiments reveal that ULTR robustly improves click prediction. However, these gains in click prediction do not translate to enhanced ranking performance on expert relevance annotations, implying that conclusions strongly depend on how success is measured in this benchmark.

Learning to rank with biased click data is a well-known challenge. A variety of methods has been explored to debias click data for learning to rank such as click models, result interleaving and, more recently, the unbiased learning-to-rank framework based on inverse propensity weighting. Despite their differences, most existing studies separate the estimation of click bias (namely the propensity model) from the learning of ranking algorithms. To estimate click propensities, they either conduct online result randomization, which can negatively affect the user experience, or offline parameter estimation, which has special requirements for click data and is optimized for objectives (e.g. click likelihood) that are not directly related to the ranking performance of the system. In this work, we address those problems by unifying the learning of propensity models and ranking models. We find that the problem of estimating a propensity model from click data is a dual problem of unbiased learning to rank. Based on this observation, we propose a Dual Learning Algorithm (DLA) that jointly learns an unbiased ranker and an unbiased propensity model. DLA is an automatic unbiased learning-to-rank framework as it directly learns unbiased ranking models from biased click data without any preprocessing. It can adapt to the change of bias distributions and is applicable to online learning. Our empirical experiments with synthetic and real-world data show that the models trained with DLA significantly outperformed the unbiased learning-to-rank algorithms based on result randomization and the models trained with relevance signals extracted by click models.

Did you try out the new Bing Search? Or maybe you fiddled around with Google AI~Overviews? These might sound familiar because the modern-day search stack has recently evolved to include retrieval-augmented generation (RAG) systems. They allow searching and incorporating real-time data into large language models (LLMs) to provide a well-informed, attributed, concise summary in contrast to the traditional search paradigm that relies on displaying a ranked list of documents. Therefore, given these recent advancements, it is crucial to have an arena to build, test, visualize, and systematically evaluate RAG-based search systems. With this in mind, we propose the TREC 2024 RAG Track to foster innovation in evaluating RAG systems. In our work, we lay out the steps we've made towards making this track a reality -- we describe the details of our reusable framework, Ragnar\"ok, explain the curation of the new MS MARCO V2.1 collection choice, release the development topics for the track, and standardize the I/O definitions which assist the end user. Next, using Ragnar\"ok, we identify and provide key industrial baselines such as OpenAI's GPT-4o or Cohere's Command R+. Further, we introduce a web-based user interface for an interactive arena allowing benchmarking pairwise RAG systems by crowdsourcing. We open-source our Ragnar\"ok framework and baselines to achieve a unified standard for future RAG systems.

Groundbreaking advancements in text-to-image generation have recently been achieved with the emergence of diffusion models. These models exhibit a remarkable ability to generate highly artistic and intricately detailed images based on textual prompts. However, obtaining desired generation outcomes often necessitates repetitive trials of manipulating text prompts just like casting spells on a magic mirror, and the reason behind that is the limited capability of semantic understanding inherent in current image generation models. Specifically, existing diffusion models encode the text prompt input with a pre-trained encoder structure, which is usually trained on a limited number of image-caption pairs. The state-of-the-art large language models (LLMs) based on the decoder-only structure have shown a powerful semantic understanding capability as their architectures are more suitable for training on very large-scale unlabeled data. In this work, we propose to enhance text-to-image diffusion models by borrowing the strength of semantic understanding from large language models, and devise a simple yet effective adapter to allow the diffusion models to be compatible with the decoder-only structure. Meanwhile, we also provide a supporting theoretical analysis with various architectures (e.g., encoder-only, encoder-decoder, and decoder-only), and conduct extensive empirical evaluations to verify its effectiveness. The experimental results show that the enhanced models with our adapter module are superior to the stat-of-the-art models in terms of text-to-image generation quality and reliability.

With the availability of large-scale video datasets and the advances of diffusion models, text-driven video generation has achieved substantial progress. However, existing video generation models are typically trained on a limited number of frames, resulting in the inability to generate high-fidelity long videos during inference. Furthermore, these models only support single-text conditions, whereas real-life scenarios often require multi-text conditions as the video content changes over time. To tackle these challenges, this study explores the potential of extending the text-driven capability to generate longer videos conditioned on multiple texts. 1) We first analyze the impact of initial noise in video diffusion models. Then building upon the observation of noise, we propose FreeNoise, a tuning-free and time-efficient paradigm to enhance the generative capabilities of pretrained video diffusion models while preserving content consistency. Specifically, instead of initializing noises for all frames, we reschedule a sequence of noises for long-range correlation and perform temporal attention over them by window-based function. 2) Additionally, we design a novel motion injection method to support the generation of videos conditioned on multiple text prompts. Extensive experiments validate the superiority of our paradigm in extending the generative capabilities of video diffusion models. It is noteworthy that compared with the previous best-performing method which brought about 255% extra time cost, our method incurs only negligible time cost of approximately 17%. Generated video samples are available at our website: http://haonanqiu.com/projects/FreeNoise.html.

Recently, retrieval-augmented text generation attracted increasing attention of the computational linguistics community. Compared with conventional generation models, retrieval-augmented text generation has remarkable advantages and particularly has achieved state-of-the-art performance in many NLP tasks. This paper aims to conduct a survey about retrieval-augmented text generation. It firstly highlights the generic paradigm of retrieval-augmented generation, and then it reviews notable approaches according to different tasks including dialogue response generation, machine translation, and other generation tasks. Finally, it points out some important directions on top of recent methods to facilitate future research.

The advent of large language models (LLMs) has showcased their efficacy across various domains, yet they often hallucinate, especially in knowledge-intensive tasks that require external knowledge sources. To improve factual accuracy of language models, retrieval-augmented generation (RAG) has emerged as a popular solution. However, traditional retrieval modules often rely on large-scale document indexes, which can be disconnected from generative tasks. Through generative retrieval (GR) approach, language models can achieve superior retrieval performance by directly generating relevant document identifiers (DocIDs). However, the relationship between GR and downstream tasks, as well as the potential of LLMs in GR, remains unexplored. In this paper, we present a unified language model that utilizes external corpus to handle various knowledge-intensive tasks by seamlessly integrating generative retrieval, closed-book generation, and RAG. In order to achieve effective retrieval and generation through a unified continuous decoding process, we introduce the following mechanisms: (1) a ranking-oriented DocID decoding strategy, which improves ranking ability by directly learning from a DocID ranking list; (2) a continuous generation strategy to facilitate effective and efficient RAG; (3) well-designed auxiliary DocID understanding tasks to enhance the model's comprehension of DocIDs and their relevance to downstream tasks. Our approach is evaluated on the widely used KILT benchmark using two variants of backbone models: an encoder-decoder T5 model and a decoder-only LLM, Llama2. Experimental results showcase the superior performance of our models in both retrieval and downstream knowledge-intensive tasks.

Large pre-trained language models are capable of generating realistic text. However, controlling these models so that the generated text satisfies lexical constraints, i.e., contains specific words, is a challenging problem. Given that state-of-the-art language models are too large to be trained from scratch in a manageable time, it is desirable to control these models without re-training them. Methods capable of doing this are called plug-and-play. Recent plug-and-play methods have been successful in constraining small bidirectional language models as well as forward models in tasks with a restricted search space, e.g., machine translation. However, controlling large transformer-based models to meet lexical constraints without re-training them remains a challenge. In this work, we propose Directed Beam Search (DBS), a plug-and-play method for lexically constrained language generation. Our method can be applied to any language model, is easy to implement and can be used for general language generation. In our experiments we use DBS to control GPT-2. We demonstrate its performance on keyword-to-phrase generation and we obtain comparable results as a state-of-the-art non-plug-and-play model for lexically constrained story generation.

Pretrained language models (PLMs) have made remarkable progress in text generation tasks via fine-tuning. While, it is challenging to fine-tune PLMs in a data-scarce situation. Therefore, it is non-trivial to develop a general and lightweight model that can adapt to various text generation tasks based on PLMs. To fulfill this purpose, the recent prompt-based learning offers a potential solution. In this paper, we improve this technique and propose a novel prompt-based method (PTG) for text generation in a transferable setting. First, PTG learns a set of source prompts for various source generation tasks and then transfers these prompts as target prompts to perform target generation tasks. To consider both task- and instance-level information, we design an adaptive attention mechanism to derive the target prompts. For each data instance, PTG learns a specific target prompt by attending to highly relevant source prompts. In extensive experiments, PTG yields competitive or better results than fine-tuning methods. We release our source prompts as an open resource, where users can add or reuse them to improve new text generation tasks for future research. Code and data can be available at https://github.com/RUCAIBox/Transfer-Prompts-for-Text-Generation.

We define and investigate the problem of c-approximate window search: approximate nearest neighbor search where each point in the dataset has a numeric label, and the goal is to find nearest neighbors to queries within arbitrary label ranges. Many semantic search problems, such as image and document search with timestamp filters, or product search with cost filters, are natural examples of this problem. We propose and theoretically analyze a modular tree-based framework for transforming an index that solves the traditional c-approximate nearest neighbor problem into a data structure that solves window search. On standard nearest neighbor benchmark datasets equipped with random label values, adversarially constructed embeddings, and image search embeddings with real timestamps, we obtain up to a 75times speedup over existing solutions at the same level of recall.

Despite seemingly performant web agents on the task-completion benchmarks, most existing methods evaluate the agents based on a presupposition: the web navigation task consists of linear sequence of actions with an end state that marks task completion. In contrast, our work focuses on web navigation for information aggregation, wherein the agent must explore different websites to gather information for a complex query. We consider web information aggregation from two different perspectives: (i) Direct API-driven Access relies on a text-only view of the Web, leveraging external tools such as Google Search API to navigate the web and a scraper to extract website contents. (ii) Interactive Visual Access uses screenshots of the webpages and requires interaction with the browser to navigate and access information. Motivated by these diverse information access settings, we introduce Infogent, a novel modular framework for web information aggregation involving three distinct components: Navigator, Extractor and Aggregator. Experiments on different information access settings demonstrate Infogent beats an existing SOTA multi-agent search framework by 7% under Direct API-Driven Access on FRAMES, and improves over an existing information-seeking web agent by 4.3% under Interactive Visual Access on AssistantBench.

A recent focus of large language model (LLM) development, as exemplified by generative search engines, is to incorporate external references to generate and support their claims. However, evaluating the attribution, i.e., verifying whether the generated statement is indeed fully supported by the cited reference, remains an open problem. Although human evaluation is common practice, it is costly and time-consuming. In this paper, we investigate the automatic evaluation of attribution by LLMs. We begin by providing a definition of attribution and then explore two approaches for automatic evaluation: prompting LLMs and fine-tuning smaller LMs. The fine-tuning data is repurposed from related tasks, such as question answering, fact-checking, natural language inference, and summarization. To facilitate the evaluation, we manually curate a set of test examples covering 12 domains from a generative search engine, New Bing. Our results on the curated test set and simulated test examples from existing benchmark questions highlight both promising signals as well as remaining challenges for the automatic evaluation of attribution. We hope our testbed, modeling methodology, and insights will help lay the foundation for future studies on this important problem.

Though recent end-to-end neural models have shown promising progress on Conversational Recommender System (CRS), two key challenges still remain. First, the recommended items cannot be always incorporated into the generated replies precisely and appropriately. Second, only the items mentioned in the training corpus have a chance to be recommended in the conversation. To tackle these challenges, we introduce a novel framework called NTRD for recommender dialogue system that decouples the dialogue generation from the item recommendation. NTRD has two key components, i.e., response template generator and item selector. The former adopts an encoder-decoder model to generate a response template with slot locations tied to target items, while the latter fills in slot locations with the proper items using a sufficient attention mechanism. Our approach combines the strengths of both classical slot filling approaches (that are generally controllable) and modern neural NLG approaches (that are generally more natural and accurate). Extensive experiments on the benchmark ReDial show our NTRD significantly outperforms the previous state-of-the-art methods. Besides, our approach has the unique advantage to produce novel items that do not appear in the training set of dialogue corpus. The code is available at https://github.com/jokieleung/NTRD.

Formulating effective search queries remains a challenging task, particularly when users lack expertise in a specific domain or are not proficient in the language of the content. Providing example documents of interest might be easier for a user. However, such query-by-example scenarios are prone to concept drift, and the retrieval effectiveness is highly sensitive to the query generation method, without a clear way to incorporate user feedback. To enable exploration and to support Human-In-The-Loop experiments we propose QueryExplorer -- an interactive query generation, reformulation, and retrieval interface with support for HuggingFace generation models and PyTerrier's retrieval pipelines and datasets, and extensive logging of human feedback. To allow users to create and modify effective queries, our demo supports complementary approaches of using LLMs interactively, assisting the user with edits and feedback at multiple stages of the query formulation process. With support for recording fine-grained interactions and user annotations, QueryExplorer can serve as a valuable experimental and research platform for annotation, qualitative evaluation, and conducting Human-in-the-Loop (HITL) experiments for complex search tasks where users struggle to formulate queries.

Query rewriting plays a vital role in enhancing conversational search by transforming context-dependent user queries into standalone forms. Existing approaches primarily leverage human-rewritten queries as labels to train query rewriting models. However, human rewrites may lack sufficient information for optimal retrieval performance. To overcome this limitation, we propose utilizing large language models (LLMs) as query rewriters, enabling the generation of informative query rewrites through well-designed instructions. We define four essential properties for well-formed rewrites and incorporate all of them into the instruction. In addition, we introduce the role of rewrite editors for LLMs when initial query rewrites are available, forming a "rewrite-then-edit" process. Furthermore, we propose distilling the rewriting capabilities of LLMs into smaller models to reduce rewriting latency. Our experimental evaluation on the QReCC dataset demonstrates that informative query rewrites can yield substantially improved retrieval performance compared to human rewrites, especially with sparse retrievers.

While generative AI excels in content generation, it does not always increase user engagement. This can be attributed to two main factors. First, generative AI generates content without incorporating explicit or implicit feedback about user interactions. Even if the generated content seems to be more informative or well-written, it does not necessarily lead to an increase in user activities, such as clicks. Second, there is a concern with the quality of the content generative AI produces, which often lacks the distinctiveness and authenticity that human-created content possesses. These two factors can lead to content that fails to meet specific needs and preferences of users, ultimately reducing its potential to be engaging. This paper presents a generic framework of how to improve user engagement with generative AI by leveraging user feedback. Our solutions employ rejection sampling, a technique used in reinforcement learning, to boost engagement metrics. We leveraged the framework in the context of email notification subject lines generation for an online social network, and achieved significant engagement metric lift including +1% Session and +0.4% Weekly Active Users. We believe our work offers a universal framework that enhances user engagement with generative AI, particularly when standard generative AI reaches its limits in terms of enhancing content to be more captivating. To the best of our knowledge, this represents an early milestone in the industry's successful use of generative AI to enhance user engagement.

Retrieval-Augmented Generation (RAG) prevails in Large Language Models. It mainly consists of retrieval and generation. The retrieval modules (a.k.a. retrievers) aim to find useful information used to facilitate generation modules (a.k.a. generators). As such, generators' performance largely depends on the effectiveness and efficiency of retrievers. However, the retrieval paradigm that we design and use remains flat, which treats the retrieval procedures as a one-off deal with constant granularity. Despite effectiveness, we argue that they suffer from two limitations: (1) flat retrieval exerts a significant burden on one retriever; (2) constant granularity limits the ceiling of retrieval performance. In this work, we propose a progressive retrieval paradigm with coarse-to-fine granularity for RAG, termed FunnelRAG, so as to balance effectiveness and efficiency. Specifically, FunnelRAG establishes a progressive retrieval pipeline by collaborating coarse-to-fine granularity, large-to-small quantity, and low-to-high capacity, which can relieve the burden on one retriever and also promote the ceiling of retrieval performance. Extensive experiments manifest that FunnelRAG achieves comparable retrieval performance while the time overhead is reduced by nearly 40 percent.

Retrieval Augmented Generation (RAG) has proven to be highly effective in boosting the generative performance of language model in knowledge-intensive tasks. However, existing RAG framework either indiscriminately perform retrieval or rely on rigid single-class classifiers to select retrieval methods, leading to inefficiencies and suboptimal performance across queries of varying complexity. To address these challenges, we propose a reinforcement learning-based framework that dynamically selects the most suitable retrieval strategy based on query complexity. % our solution Our approach leverages a multi-armed bandit algorithm, which treats each retrieval method as a distinct ``arm'' and adapts the selection process by balancing exploration and exploitation. Additionally, we introduce a dynamic reward function that balances accuracy and efficiency, penalizing methods that require more retrieval steps, even if they lead to a correct result. Our method achieves new state of the art results on multiple single-hop and multi-hop datasets while reducing retrieval costs. Our code are available at https://github.com/FUTUREEEEEE/MBA .

We propose an acceleration scheme for large language models (LLMs) through Speculative Decoding with Semantic Adaptive Tokens (SDSAT). The primary objective of this design is to enhance the LLM model's ability to generate draft tokens more accurately without compromising the model's accuracy. The core strategies involve: 1) Fine-tune the model by incorporating semantic adaptive tokens that possess flexible decoding capabilities without changing its structure, allowing them to generate high-quality draft tokens. 2) By employing a training method that does not affect the standard tokens, the model can acquire parallel decoding abilities atop its original framework with minimal training overhead. 3) We have designed the "two-step-draft-then-verify" generation strategies using both greedy search and nucleus sampling. Experiments conducted on the CodeLlama-13B and 7B models have yielded speed increases of over 3.5X and 3.0X, respectively. Please refer to https://github.com/hasuoshenyun/SDSAT.

Despite the critical need to align search targets with users' intention, retrievers often only prioritize query information without delving into the users' intended search context. Enhancing the capability of retrievers to understand intentions and preferences of users, akin to language model instructions, has the potential to yield more aligned search targets. Prior studies restrict the application of instructions in information retrieval to a task description format, neglecting the broader context of diverse and evolving search scenarios. Furthermore, the prevailing benchmarks utilized for evaluation lack explicit tailoring to assess instruction-following ability, thereby hindering progress in this field. In response to these limitations, we propose a novel benchmark,INSTRUCTIR, specifically designed to evaluate instruction-following ability in information retrieval tasks. Our approach focuses on user-aligned instructions tailored to each query instance, reflecting the diverse characteristics inherent in real-world search scenarios. Through experimental analysis, we observe that retrievers fine-tuned to follow task-style instructions, such as INSTRUCTOR, can underperform compared to their non-instruction-tuned counterparts. This underscores potential overfitting issues inherent in constructing retrievers trained on existing instruction-aware retrieval datasets.

State-of-the-art keyphrase generation methods generally depend on large annotated datasets, limiting their performance in domains with limited annotated data. To overcome this challenge, we design a data-oriented approach that first identifies salient information using retrieval-based corpus-level statistics, and then learns a task-specific intermediate representation based on a pre-trained language model using large-scale unlabeled documents. We introduce salient span recovery and salient span prediction as denoising training objectives that condense the intra-article and inter-article knowledge essential for keyphrase generation. Through experiments on multiple keyphrase generation benchmarks, we show the effectiveness of the proposed approach for facilitating low-resource keyphrase generation and zero-shot domain adaptation. Our method especially benefits the generation of absent keyphrases, approaching the performance of models trained with large training sets.

This paper explores multi-scenario optimization on large platforms using multi-agent reinforcement learning (MARL). We address this by treating scenarios like search, recommendation, and advertising as a cooperative, partially observable multi-agent decision problem. We introduce the Multi-Agent Recurrent Deterministic Policy Gradient (MARDPG) algorithm, which aligns different scenarios under a shared objective and allows for strategy communication to boost overall performance. Our results show marked improvements in metrics such as click-through rate (CTR), conversion rate, and total sales, confirming our method's efficacy in practical settings.

Novel diffusion models can synthesize photo-realistic images with integrated high-quality text. Surprisingly, we demonstrate through attention activation patching that only less than 1% of diffusion models' parameters, all contained in attention layers, influence the generation of textual content within the images. Building on this observation, we improve textual generation efficiency and performance by targeting cross and joint attention layers of diffusion models. We introduce several applications that benefit from localizing the layers responsible for textual content generation. We first show that a LoRA-based fine-tuning solely of the localized layers enhances, even more, the general text-generation capabilities of large diffusion models while preserving the quality and diversity of the diffusion models' generations. Then, we demonstrate how we can use the localized layers to edit textual content in generated images. Finally, we extend this idea to the practical use case of preventing the generation of toxic text in a cost-free manner. In contrast to prior work, our localization approach is broadly applicable across various diffusion model architectures, including U-Net (e.g., LDM and SDXL) and transformer-based (e.g., DeepFloyd IF and Stable Diffusion 3), utilizing diverse text encoders (e.g., from CLIP to the large language models like T5). Project page available at https://t2i-text-loc.github.io/.

Retrieval-Augmented Generation (RAG) is an advanced technique designed to address the challenges of Artificial Intelligence-Generated Content (AIGC). By integrating context retrieval into content generation, RAG provides reliable and up-to-date external knowledge, reduces hallucinations, and ensures relevant context across a wide range of tasks. However, despite RAG's success and potential, recent studies have shown that the RAG paradigm also introduces new risks, including robustness issues, privacy concerns, adversarial attacks, and accountability issues. Addressing these risks is critical for future applications of RAG systems, as they directly impact their trustworthiness. Although various methods have been developed to improve the trustworthiness of RAG methods, there is a lack of a unified perspective and framework for research in this topic. Thus, in this paper, we aim to address this gap by providing a comprehensive roadmap for developing trustworthy RAG systems. We place our discussion around five key perspectives: reliability, privacy, safety, fairness, explainability, and accountability. For each perspective, we present a general framework and taxonomy, offering a structured approach to understanding the current challenges, evaluating existing solutions, and identifying promising future research directions. To encourage broader adoption and innovation, we also highlight the downstream applications where trustworthy RAG systems have a significant impact.

One of the challenges in information retrieval (IR) is the vocabulary mismatch problem, which happens when the terms between queries and documents are lexically different but semantically similar. While recent work has proposed to expand the queries or documents by enriching their representations with additional relevant terms to address this challenge, they usually require a large volume of query-document pairs to train an expansion model. In this paper, we propose an Unsupervised Document Expansion with Generation (UDEG) framework with a pre-trained language model, which generates diverse supplementary sentences for the original document without using labels on query-document pairs for training. For generating sentences, we further stochastically perturb their embeddings to generate more diverse sentences for document expansion. We validate our framework on two standard IR benchmark datasets. The results show that our framework significantly outperforms relevant expansion baselines for IR.

Context: Recent research indicates that Web queries written by software developers are not very successful in retrieving relevant results, performing measurably worse compared to general purpose Web queries. Most approaches up to this point have addressed this problem with software engineering-specific automated query reformulation techniques, which work without developer involvement but are limited by the content of the original query. In other words, these techniques automatically improve the existing query but can not contribute new, previously unmentioned, concepts. Objective: In this paper, we propose a technique to guide software developers in manually improving their own Web search queries. We examine a conversational approach that follows unsuccessful queries with a clarification question aimed at eliciting additional query terms, thus providing to the developer a clear dimension along which the query could be improved. Methods: We describe a set of clarification questions derived from a corpus of software developer queries and a neural approach to recommending them for a newly issued query. Results: Our evaluation indicates that the recommendation technique is accurate, predicting a valid clarification question 80% of the time and outperforms simple baselines, as well as, state-of-the-art Learning To Rank (LTR) baselines. Conclusion: As shown in the experimental results, the described approach is capable at recommending appropriate clarification questions to software developers and considered useful by a sample of developers ranging from novices to experienced professionals.

Information seeking and integration is a complex cognitive task that consumes enormous time and effort. Inspired by the remarkable progress of Large Language Models, recent works attempt to solve this task by combining LLMs and search engines. However, these methods still obtain unsatisfying performance due to three challenges: (1) complex requests often cannot be accurately and completely retrieved by the search engine once (2) corresponding information to be integrated is spread over multiple web pages along with massive noise, and (3) a large number of web pages with long contents may quickly exceed the maximum context length of LLMs. Inspired by the cognitive process when humans solve these problems, we introduce MindSearch to mimic the human minds in web information seeking and integration, which can be instantiated by a simple yet effective LLM-based multi-agent framework. The WebPlanner models the human mind of multi-step information seeking as a dynamic graph construction process: it decomposes the user query into atomic sub-questions as nodes in the graph and progressively extends the graph based on the search result from WebSearcher. Tasked with each sub-question, WebSearcher performs hierarchical information retrieval with search engines and collects valuable information for WebPlanner. The multi-agent design of MindSearch enables the whole framework to seek and integrate information parallelly from larger-scale (e.g., more than 300) web pages in 3 minutes, which is worth 3 hours of human effort. MindSearch demonstrates significant improvement in the response quality in terms of depth and breadth, on both close-set and open-set QA problems. Besides, responses from MindSearch based on InternLM2.5-7B are preferable by humans to ChatGPT-Web and Perplexity.ai applications, which implies that MindSearch can already deliver a competitive solution to the proprietary AI search engine.

While dense retrieval has been shown effective and efficient across tasks and languages, it remains difficult to create effective fully zero-shot dense retrieval systems when no relevance label is available. In this paper, we recognize the difficulty of zero-shot learning and encoding relevance. Instead, we propose to pivot through Hypothetical Document Embeddings~(HyDE). Given a query, HyDE first zero-shot instructs an instruction-following language model (e.g. InstructGPT) to generate a hypothetical document. The document captures relevance patterns but is unreal and may contain false details. Then, an unsupervised contrastively learned encoder~(e.g. Contriever) encodes the document into an embedding vector. This vector identifies a neighborhood in the corpus embedding space, where similar real documents are retrieved based on vector similarity. This second step ground the generated document to the actual corpus, with the encoder's dense bottleneck filtering out the incorrect details. Our experiments show that HyDE significantly outperforms the state-of-the-art unsupervised dense retriever Contriever and shows strong performance comparable to fine-tuned retrievers, across various tasks (e.g. web search, QA, fact verification) and languages~(e.g. sw, ko, ja).

Building effective dense retrieval systems remains difficult when relevance supervision is not available. Recent work has looked to overcome this challenge by using a Large Language Model (LLM) to generate hypothetical documents that can be used to find the closest real document. However, this approach relies solely on the LLM to have domain-specific knowledge relevant to the query, which may not be practical. Furthermore, generating hypothetical documents can be inefficient as it requires the LLM to generate a large number of tokens for each query. To address these challenges, we introduce Real Document Embeddings from Relevance Feedback (ReDE-RF). Inspired by relevance feedback, ReDE-RF proposes to re-frame hypothetical document generation as a relevance estimation task, using an LLM to select which documents should be used for nearest neighbor search. Through this re-framing, the LLM no longer needs domain-specific knowledge but only needs to judge what is relevant. Additionally, relevance estimation only requires the LLM to output a single token, thereby improving search latency. Our experiments show that ReDE-RF consistently surpasses state-of-the-art zero-shot dense retrieval methods across a wide range of low-resource retrieval datasets while also making significant improvements in latency per-query.

Web search engines focus on serving highly relevant results within hundreds of milliseconds. Pre-trained language transformer models such as BERT are therefore hard to use in this scenario due to their high computational demands. We present our real-time approach to the document ranking problem leveraging a BERT-based siamese architecture. The model is already deployed in a commercial search engine and it improves production performance by more than 3%. For further research and evaluation, we release DaReCzech, a unique data set of 1.6 million Czech user query-document pairs with manually assigned relevance levels. We also release Small-E-Czech, an Electra-small language model pre-trained on a large Czech corpus. We believe this data will support endeavours both of search relevance and multilingual-focused research communities.

The dominant text generation models compose the output by sequentially selecting words from a fixed vocabulary. In this paper, we formulate text generation as progressively copying text segments (e.g., words or phrases) from an existing text collection. We compute the contextualized representations of meaningful text segments and index them using efficient vector search toolkits. The task of text generation is then decomposed into a series of copy-and-paste operations: at each time step, we seek suitable text spans from the text collection rather than selecting from a standalone vocabulary. Experiments on the standard language modeling benchmark (WikiText-103) show that our approach achieves better generation quality according to both automatic and human evaluations. Besides, its inference efficiency is comparable to token-level autoregressive models thanks to the reduction of decoding steps. We also show that our approach allows for effective domain adaptation by simply switching to domain-specific text collection without extra training. Finally, we observe that our approach attains additional performance gains by simply scaling up to larger text collections, again without further training.Our source codes are publicly available at \url{https://github.com/gmftbyGMFTBY/Copyisallyouneed.}

We introduce PaSa, an advanced Paper Search agent powered by large language models. PaSa can autonomously make a series of decisions, including invoking search tools, reading papers, and selecting relevant references, to ultimately obtain comprehensive and accurate results for complex scholarly queries. We optimize PaSa using reinforcement learning with a synthetic dataset, AutoScholarQuery, which includes 35k fine-grained academic queries and corresponding papers sourced from top-tier AI conference publications. Additionally, we develop RealScholarQuery, a benchmark collecting real-world academic queries to assess PaSa performance in more realistic scenarios. Despite being trained on synthetic data, PaSa significantly outperforms existing baselines on RealScholarQuery, including Google, Google Scholar, Google with GPT-4 for paraphrased queries, chatGPT (search-enabled GPT-4o), GPT-o1, and PaSa-GPT-4o (PaSa implemented by prompting GPT-4o). Notably, PaSa-7B surpasses the best Google-based baseline, Google with GPT-4o, by 37.78% in recall@20 and 39.90% in recall@50. It also exceeds PaSa-GPT-4o by 30.36% in recall and 4.25% in precision. Model, datasets, and code are available at https://github.com/bytedance/pasa.

While language models have demonstrated impressive capabilities across a range of tasks, they still struggle with tasks that require complex planning and reasoning. Recent studies have proposed training language models on search processes rather than optimal solutions, resulting in better generalization performance even though search processes are noisy and even suboptimal. However, these studies overlook the value of optimal solutions, which can serve as step-by-step landmarks to guide more effective search. In this work, we explore how to leverage optimal solutions to enhance the search and planning abilities of language models. To this end, we propose guided stream of search (GSoS), which seamlessly incorporates optimal solutions into the self-generation process in a progressive manner, producing high-quality search trajectories. These trajectories are then distilled into the pre-trained model via supervised fine-tuning. Our approach significantly enhances the search and planning abilities of language models on Countdown, a simple yet challenging mathematical reasoning task. Notably, combining our method with RL fine-tuning yields further improvements, whereas previous supervised fine-tuning methods do not benefit from RL. Furthermore, our approach exhibits greater effectiveness than leveraging optimal solutions in the form of subgoal rewards.

Large language models (LLMs) have the remarkable ability to solve new tasks with just a few examples, but they need access to the right tools. Retrieval Augmented Generation (RAG) addresses this problem by retrieving a list of relevant tools for a given task. However, RAG's tool retrieval step requires all the required information to be explicitly present in the query. This is a limitation, as semantic search, the widely adopted tool retrieval method, can fail when the query is incomplete or lacks context. To address this limitation, we propose Context Tuning for RAG, which employs a smart context retrieval system to fetch relevant information that improves both tool retrieval and plan generation. Our lightweight context retrieval model uses numerical, categorical, and habitual usage signals to retrieve and rank context items. Our empirical results demonstrate that context tuning significantly enhances semantic search, achieving a 3.5-fold and 1.5-fold improvement in Recall@K for context retrieval and tool retrieval tasks respectively, and resulting in an 11.6% increase in LLM-based planner accuracy. Additionally, we show that our proposed lightweight model using Reciprocal Rank Fusion (RRF) with LambdaMART outperforms GPT-4 based retrieval. Moreover, we observe context augmentation at plan generation, even after tool retrieval, reduces hallucination.

We study prompting-based approaches with Large Language Models (LLMs) for modifying documents so as to promote their ranking in a competitive search setting. Our methods are inspired by prior work on leveraging LLMs as rankers. We evaluate our approach by deploying it as a bot in previous ranking competitions and in competitions we organized. Our findings demonstrate that our approach effectively improves document ranking while preserving high levels of faithfulness to the original content and maintaining overall document quality.

Web automation is a significant technique that accomplishes complicated web tasks by automating common web actions, enhancing operational efficiency, and reducing the need for manual intervention. Traditional methods, such as wrappers, suffer from limited adaptability and scalability when faced with a new website. On the other hand, generative agents empowered by large language models (LLMs) exhibit poor performance and reusability in open-world scenarios. In this work, we introduce a crawler generation task for vertical information web pages and the paradigm of combining LLMs with crawlers, which helps crawlers handle diverse and changing web environments more efficiently. We propose AutoCrawler, a two-stage framework that leverages the hierarchical structure of HTML for progressive understanding. Through top-down and step-back operations, AutoCrawler can learn from erroneous actions and continuously prune HTML for better action generation. We conduct comprehensive experiments with multiple LLMs and demonstrate the effectiveness of our framework. Resources of this paper can be found at https://github.com/EZ-hwh/AutoCrawler

We propose Generation-Augmented Retrieval (GAR) for answering open-domain questions, which augments a query through text generation of heuristically discovered relevant contexts without external resources as supervision. We demonstrate that the generated contexts substantially enrich the semantics of the queries and GAR with sparse representations (BM25) achieves comparable or better performance than state-of-the-art dense retrieval methods such as DPR. We show that generating diverse contexts for a query is beneficial as fusing their results consistently yields better retrieval accuracy. Moreover, as sparse and dense representations are often complementary, GAR can be easily combined with DPR to achieve even better performance. GAR achieves state-of-the-art performance on Natural Questions and TriviaQA datasets under the extractive QA setup when equipped with an extractive reader, and consistently outperforms other retrieval methods when the same generative reader is used.

Lifelong user behavior sequences, comprising up to tens of thousands of history behaviors, are crucial for capturing user interests and predicting user responses in modern recommendation systems. A two-stage paradigm is typically adopted to handle these long sequences: a few relevant behaviors are first searched from the original long sequences via an attention mechanism in the first stage and then aggregated with the target item to construct a discriminative representation for prediction in the second stage. In this work, we identify and characterize, for the first time, a neglected deficiency in existing long-sequence recommendation models: a single set of embeddings struggles with learning both attention and representation, leading to interference between these two processes. Initial attempts to address this issue using linear projections -- a technique borrowed from language processing -- proved ineffective, shedding light on the unique challenges of recommendation models. To overcome this, we propose the Decoupled Attention and Representation Embeddings (DARE) model, where two distinct embedding tables are initialized and learned separately to fully decouple attention and representation. Extensive experiments and analysis demonstrate that DARE provides more accurate search of correlated behaviors and outperforms baselines with AUC gains up to 0.9% on public datasets and notable online system improvements. Furthermore, decoupling embedding spaces allows us to reduce the attention embedding dimension and accelerate the search procedure by 50% without significant performance impact, enabling more efficient, high-performance online serving.

This paper presents a comprehensive study of Retrieval-Augmented Generation (RAG), tracing its evolution from foundational concepts to the current state of the art. RAG combines retrieval mechanisms with generative language models to enhance the accuracy of outputs, addressing key limitations of LLMs. The study explores the basic architecture of RAG, focusing on how retrieval and generation are integrated to handle knowledge-intensive tasks. A detailed review of the significant technological advancements in RAG is provided, including key innovations in retrieval-augmented language models and applications across various domains such as question-answering, summarization, and knowledge-based tasks. Recent research breakthroughs are discussed, highlighting novel methods for improving retrieval efficiency. Furthermore, the paper examines ongoing challenges such as scalability, bias, and ethical concerns in deployment. Future research directions are proposed, focusing on improving the robustness of RAG models, expanding the scope of application of RAG models, and addressing societal implications. This survey aims to serve as a foundational resource for researchers and practitioners in understanding the potential of RAG and its trajectory in natural language processing.

Generative models for Information Retrieval, where ranking of documents is viewed as the task of generating a query from a document's language model, were very successful in various IR tasks in the past. However, with the advent of modern deep neural networks, attention has shifted to discriminative ranking functions that model the semantic similarity of documents and queries instead. Recently, deep generative models such as GPT2 and BART have been shown to be excellent text generators, but their effectiveness as rankers have not been demonstrated yet. In this work, we revisit the generative framework for information retrieval and show that our generative approaches are as effective as state-of-the-art semantic similarity-based discriminative models for the answer selection task. Additionally, we demonstrate the effectiveness of unlikelihood losses for IR.

Despite their outstanding capabilities, large language models (LLMs) are prone to hallucination and producing factually incorrect information. This challenge has spurred efforts in attributed text generation, which prompts LLMs to generate content with supporting evidence. In this paper, we propose a novel framework, called Think&Cite, and formulate attributed text generation as a multi-step reasoning problem integrated with search. Specifically, we propose Self-Guided Monte Carlo Tree Search (SG-MCTS), which capitalizes on the self-reflection capability of LLMs to reflect on the intermediate states of MCTS for guiding the tree expansion process. To provide reliable and comprehensive feedback, we introduce Progress Reward Models to measure the progress of tree search from the root to the current state from two aspects, i.e., generation and attribution progress. We conduct extensive experiments on three datasets and the results show that our approach significantly outperforms baseline approaches.

Designing pre-training objectives that more closely resemble the downstream tasks for pre-trained language models can lead to better performance at the fine-tuning stage, especially in the ad-hoc retrieval area. Existing pre-training approaches tailored for IR tried to incorporate weak supervised signals, such as query-likelihood based sampling, to construct pseudo query-document pairs from the raw textual corpus. However, these signals rely heavily on the sampling method. For example, the query likelihood model may lead to much noise in the constructed pre-training data. dagger This work was done during an internship at Huawei. In this paper, we propose to leverage the large-scale hyperlinks and anchor texts to pre-train the language model for ad-hoc retrieval. Since the anchor texts are created by webmasters and can usually summarize the target document, it can help to build more accurate and reliable pre-training samples than a specific algorithm. Considering different views of the downstream ad-hoc retrieval, we devise four pre-training tasks based on the hyperlinks. We then pre-train the Transformer model to predict the pair-wise preference, jointly with the Masked Language Model objective. Experimental results on two large-scale ad-hoc retrieval datasets show the significant improvement of our model compared with the existing methods.

Retrieval-augmented generation (RAG) techniques have proven to be effective in integrating up-to-date information, mitigating hallucinations, and enhancing response quality, particularly in specialized domains. While many RAG approaches have been proposed to enhance large language models through query-dependent retrievals, these approaches still suffer from their complex implementation and prolonged response times. Typically, a RAG workflow involves multiple processing steps, each of which can be executed in various ways. Here, we investigate existing RAG approaches and their potential combinations to identify optimal RAG practices. Through extensive experiments, we suggest several strategies for deploying RAG that balance both performance and efficiency. Moreover, we demonstrate that multimodal retrieval techniques can significantly enhance question-answering capabilities about visual inputs and accelerate the generation of multimodal content using a "retrieval as generation" strategy.

The Interactive Knowledge Assistant Track (iKAT) 2024 focuses on advancing conversational assistants, able to adapt their interaction and responses from personalized user knowledge. The track incorporates a Personal Textual Knowledge Base (PTKB) alongside Conversational AI tasks, such as passage ranking and response generation. Query Rewrite being an effective approach for resolving conversational context, we explore Large Language Models (LLMs), as query rewriters. Specifically, our submitted runs explore multi-aspect query generation using the MQ4CS framework, which we further enhance with Learned Sparse Retrieval via the SPLADE architecture, coupled with robust cross-encoder models. We also propose an alternative to the previous interleaving strategy, aggregating multiple aspects during the reranking phase. Our findings indicate that multi-aspect query generation is effective in enhancing performance when integrated with advanced retrieval and reranking models. Our results also lead the way for better personalization in Conversational Search, relying on LLMs to integrate personalization within query rewrite, and outperforming human rewrite performance.

Pre-trained language models have achieved great success in various large-scale information retrieval tasks. However, most of pretraining tasks are based on counterfeit retrieval data where the query produced by the tailored rule is assumed as the user's issued query on the given document or passage. Therefore, we explore to use large-scale click logs to pretrain a language model instead of replying on the simulated queries. Specifically, we propose to use user behavior features to pretrain a debiased language model for document ranking. Extensive experiments on Baidu desensitization click logs validate the effectiveness of our method. Our team on WSDM Cup 2023 Pre-training for Web Search won the 1st place with a Discounted Cumulative Gain @ 10 (DCG@10) score of 12.16525 on the final leaderboard.

Text-to-image based object customization, aiming to generate images with the same identity (ID) as objects of interest in accordance with text prompts and reference images, has made significant progress. However, recent customizing research is dominated by specialized tasks, such as human customization or virtual try-on, leaving a gap in general object customization. To this end, we introduce AnyMaker, an innovative zero-shot object customization framework capable of generating general objects with high ID fidelity and flexible text editability. The efficacy of AnyMaker stems from its novel general ID extraction, dual-level ID injection, and ID-aware decoupling. Specifically, the general ID extraction module extracts sufficient ID information with an ensemble of self-supervised models to tackle the diverse customization tasks for general objects. Then, to provide the diffusion UNet with the extracted ID as much while not damaging the text editability in the generation process, we design a global-local dual-level ID injection module, in which the global-level semantic ID is injected into text descriptions while the local-level ID details are injected directly into the model through newly added cross-attention modules. In addition, we propose an ID-aware decoupling module to disentangle ID-related information from non-ID elements in the extracted representations for high-fidelity generation of both identity and text descriptions. To validate our approach and boost the research of general object customization, we create the first large-scale general ID dataset, Multi-Category ID-Consistent (MC-IDC) dataset, with 315k text-image samples and 10k categories. Experiments show that AnyMaker presents remarkable performance in general object customization and outperforms specialized methods in corresponding tasks. Code and dataset will be released soon.

The rapid development of large language models has led to the widespread adoption of Retrieval-Augmented Generation (RAG), which integrates external knowledge to alleviate knowledge bottlenecks and mitigate hallucinations. However, the existing RAG paradigm inevitably suffers from the impact of flawed information introduced during the retrieval phrase, thereby diminishing the reliability and correctness of the generated outcomes. In this paper, we propose Credibility-aware Generation (CAG), a universally applicable framework designed to mitigate the impact of flawed information in RAG. At its core, CAG aims to equip models with the ability to discern and process information based on its credibility. To this end, we propose an innovative data transformation framework that generates data based on credibility, thereby effectively endowing models with the capability of CAG. Furthermore, to accurately evaluate the models' capabilities of CAG, we construct a comprehensive benchmark covering three critical real-world scenarios. Experimental results demonstrate that our model can effectively understand and utilize credibility for generation, significantly outperform other models with retrieval augmentation, and exhibit resilience against the disruption caused by noisy documents, thereby maintaining robust performance. Moreover, our model supports customized credibility, offering a wide range of potential applications.

Generating user intent from a sequence of user interface (UI) actions is a core challenge in comprehensive UI understanding. Recent advancements in multimodal large language models (MLLMs) have led to substantial progress in this area, but their demands for extensive model parameters, computing power, and high latency makes them impractical for scenarios requiring lightweight, on-device solutions with low latency or heightened privacy. Additionally, the lack of high-quality datasets has hindered the development of such lightweight models. To address these challenges, we propose UI-JEPA, a novel framework that employs masking strategies to learn abstract UI embeddings from unlabeled data through self-supervised learning, combined with an LLM decoder fine-tuned for user intent prediction. We also introduce two new UI-grounded multimodal datasets, "Intent in the Wild" (IIW) and "Intent in the Tame" (IIT), designed for few-shot and zero-shot UI understanding tasks. IIW consists of 1.7K videos across 219 intent categories, while IIT contains 914 videos across 10 categories. We establish the first baselines for these datasets, showing that representations learned using a JEPA-style objective, combined with an LLM decoder, can achieve user intent predictions that match the performance of state-of-the-art large MLLMs, but with significantly reduced annotation and deployment resources. Measured by intent similarity scores, UI-JEPA outperforms GPT-4 Turbo and Claude 3.5 Sonnet by 10.0% and 7.2% respectively, averaged across two datasets. Notably, UI-JEPA accomplishes the performance with a 50.5x reduction in computational cost and a 6.6x improvement in latency in the IIW dataset. These results underscore the effectiveness of UI-JEPA, highlighting its potential for lightweight, high-performance UI understanding.

News headline generation is a crucial task in increasing productivity for both the readers and producers of news. This task can easily be aided by automated News headline-generation models. However, the presence of irrelevant headlines in scraped news articles results in sub-optimal performance of generation models. We propose that relevance-based headline classification can greatly aid the task of generating relevant headlines. Relevance-based headline classification involves categorizing news headlines based on their relevance to the corresponding news articles. While this task is well-established in English, it remains under-explored in low-resource languages like Telugu due to a lack of annotated data. To address this gap, we present TeClass, the first-ever human-annotated Telugu news headline classification dataset, containing 78,534 annotations across 26,178 article-headline pairs. We experiment with various baseline models and provide a comprehensive analysis of their results. We further demonstrate the impact of this work by fine-tuning various headline generation models using TeClass dataset. The headlines generated by the models fine-tuned on highly relevant article-headline pairs, showed about a 5 point increment in the ROUGE-L scores. To encourage future research, the annotated dataset as well as the annotation guidelines will be made publicly available.

Generative retrieval has recently emerged as a new alternative of traditional information retrieval approaches. However, existing generative retrieval methods directly decode docid when a query is given, making it impossible to provide users with explanations as an answer for "Why this document is retrieved?". To address this limitation, we propose Hierarchical Category Path-Enhanced Generative Retrieval(HyPE), which enhances explainability by generating hierarchical category paths step-by-step before decoding docid. HyPE leverages hierarchical category paths as explanation, progressing from broad to specific semantic categories. This approach enables diverse explanations for the same document depending on the query by using shared category paths between the query and the document, and provides reasonable explanation by reflecting the document's semantic structure through a coarse-to-fine manner. HyPE constructs category paths with external high-quality semantic hierarchy, leverages LLM to select appropriate candidate paths for each document, and optimizes the generative retrieval model with path-augmented dataset. During inference, HyPE utilizes path-aware reranking strategy to aggregate diverse topic information, allowing the most relevant documents to be prioritized in the final ranked list of docids. Our extensive experiments demonstrate that HyPE not only offers a high level of explainability but also improves the retrieval performance in the document retrieval task.

E-commerce authoring involves creating attractive, abundant, and targeted promotional content to drive product sales. The emergence of large language models (LLMs) introduces an innovative paradigm, offering a unified solution to address various authoring tasks within this scenario. However, mainstream LLMs trained on general corpora with common sense knowledge reveal limitations in fitting complex and personalized features unique to e-commerce products and customers. Furthermore, LLMs like GPT-3.5 necessitate remote accessibility, raising concerns about safeguarding voluminous customer privacy data during transmission. This paper proposes the LLaMA-E, the unified and customized instruction-following language models focusing on diverse e-commerce authoring tasks. Specifically, the domain experts create the seed instruction set from the tasks of ads generation, query-enhanced product title rewriting, product classification, purchase intent speculation, and general Q&A. These tasks enable the models to comprehensively understand precise e-commerce authoring knowledge by interleaving features covering typical service aspects of customers, sellers, and platforms. The GPT-3.5 is introduced as a teacher model, which expands the seed instructions to form a training set for the LLaMA-E models with various scales. The experimental results show that the proposed LLaMA-E models achieve state-of-the-art results in quantitative and qualitative evaluations, also exhibiting the advantage in zero-shot scenes. To the best of our knowledge, this study is the first to serve the LLMs to specific e-commerce authoring scenarios.

Diffusion models have gained significant attention in the realm of image generation due to their exceptional performance. Their success has been recently expanded to text generation via generating all tokens within a sequence concurrently. However, natural language exhibits a far more pronounced sequential dependency in comparison to images, and the majority of existing language models are trained utilizing a left-to-right auto-regressive approach. To account for the inherent sequential characteristic of natural language, we introduce Auto-Regressive Diffusion (AR-Diffusion). AR-Diffusion ensures that the generation of tokens on the right depends on the generated ones on the left, a mechanism achieved through employing a dynamic number of denoising steps that vary based on token position. This results in tokens on the left undergoing fewer denoising steps than those on the right, thereby enabling them to generate earlier and subsequently influence the generation of tokens on the right. In a series of experiments on various text generation tasks including text summarization, machine translation, and common sense generation, AR-Diffusion clearly demonstrated the superiority over existing diffusion language models and that it can be 100timessim600times faster when achieving comparable results. Our code will be publicly released.

Content-aware graphic layout generation aims to automatically arrange visual elements along with a given content, such as an e-commerce product image. In this paper, we argue that the current layout generation approaches suffer from the limited training data for the high-dimensional layout structure. We show that a simple retrieval augmentation can significantly improve the generation quality. Our model, which is named Retrieval-Augmented Layout Transformer (RALF), retrieves nearest neighbor layout examples based on an input image and feeds these results into an autoregressive generator. Our model can apply retrieval augmentation to various controllable generation tasks and yield high-quality layouts within a unified architecture. Our extensive experiments show that RALF successfully generates content-aware layouts in both constrained and unconstrained settings and significantly outperforms the baselines.

Posters play a crucial role in marketing and advertising, contributing significantly to industrial design by enhancing visual communication and brand visibility. With recent advances in controllable text-to-image diffusion models, more concise research is now focusing on rendering text within synthetic images. Despite improvements in text rendering accuracy, the field of end-to-end poster generation remains underexplored. This complex task involves striking a balance between text rendering accuracy and automated layout to produce high-resolution images with variable aspect ratios. To tackle this challenge, we propose an end-to-end text rendering framework employing a triple cross-attention mechanism rooted in align learning, designed to create precise poster text within detailed contextual backgrounds. Additionally, we introduce a high-resolution dataset that exceeds 1024 pixels in image resolution. Our approach leverages the SDXL architecture. Extensive experiments validate the ability of our method to generate poster images featuring intricate and contextually rich backgrounds. Codes will be available at https://github.com/OPPO-Mente-Lab/GlyphDraw2.

This paper democratizes neural information retrieval to scenarios where large scale relevance training signals are not available. We revisit the classic IR intuition that anchor-document relations approximate query-document relevance and propose a reinforcement weak supervision selection method, ReInfoSelect, which learns to select anchor-document pairs that best weakly supervise the neural ranker (action), using the ranking performance on a handful of relevance labels as the reward. Iteratively, for a batch of anchor-document pairs, ReInfoSelect back propagates the gradients through the neural ranker, gathers its NDCG reward, and optimizes the data selection network using policy gradients, until the neural ranker's performance peaks on target relevance metrics (convergence). In our experiments on three TREC benchmarks, neural rankers trained by ReInfoSelect, with only publicly available anchor data, significantly outperform feature-based learning to rank methods and match the effectiveness of neural rankers trained with private commercial search logs. Our analyses show that ReInfoSelect effectively selects weak supervision signals based on the stage of the neural ranker training, and intuitively picks anchor-document pairs similar to query-document pairs.

Retrieval-Augmented Generation (RAG) leverages retrieval tools to access external databases, thereby enhancing the generation quality of large language models (LLMs) through optimized context. However, the existing retrieval methods are constrained inherently, as they can only perform relevance matching between explicitly stated queries and well-formed knowledge, but unable to handle tasks involving ambiguous information needs or unstructured knowledge. Consequently, existing RAG systems are primarily effective for straightforward question-answering tasks. In this work, we propose MemoRAG, a novel retrieval-augmented generation paradigm empowered by long-term memory. MemoRAG adopts a dual-system architecture. On the one hand, it employs a light but long-range LLM to form the global memory of database. Once a task is presented, it generates draft answers, cluing the retrieval tools to locate useful information within the database. On the other hand, it leverages an expensive but expressive LLM, which generates the ultimate answer based on the retrieved information. Building on this general framework, we further optimize MemoRAG's performance by enhancing its cluing mechanism and memorization capacity. In our experiment, MemoRAG achieves superior performance across a variety of evaluation tasks, including both complex ones where conventional RAG fails and straightforward ones where RAG is commonly applied.

In this paper, we present an effective data augmentation framework leveraging the Large Language Model (LLM) and Diffusion Model (DM) to tackle the challenges inherent in data-scarce scenarios. Recently, DMs have opened up the possibility of generating synthetic images to complement a few training images. However, increasing the diversity of synthetic images also raises the risk of generating samples outside the target distribution. Our approach addresses this issue by embedding novel semantic information into text prompts via LLM and utilizing real images as visual prompts, thus generating semantically rich images. To ensure that the generated images remain within the target distribution, we dynamically adjust the guidance weight based on each image's CLIPScore to control the diversity. Experimental results show that our method produces synthetic images with enhanced diversity while maintaining adherence to the target distribution. Consequently, our approach proves to be more efficient in the few-shot setting on several benchmarks. Our code is available at https://github.com/kkyuhun94/dalda .

Pairing a lexical retriever with a neural re-ranking model has set state-of-the-art performance on large-scale information retrieval datasets. This pipeline covers scenarios like question answering or navigational queries, however, for information-seeking scenarios, users often provide information on whether a document is relevant to their query in form of clicks or explicit feedback. Therefore, in this work, we explore how relevance feedback can be directly integrated into neural re-ranking models by adopting few-shot and parameter-efficient learning techniques. Specifically, we introduce a kNN approach that re-ranks documents based on their similarity with the query and the documents the user considers relevant. Further, we explore Cross-Encoder models that we pre-train using meta-learning and subsequently fine-tune for each query, training only on the feedback documents. To evaluate our different integration strategies, we transform four existing information retrieval datasets into the relevance feedback scenario. Extensive experiments demonstrate that integrating relevance feedback directly in neural re-ranking models improves their performance, and fusing lexical ranking with our best performing neural re-ranker outperforms all other methods by 5.2 nDCG@20.

What will information entry look like in the next generation of digital products? Since the 1970s, user access to relevant information has relied on domain-specific architectures of information retrieval (IR). Over the past two decades, the advent of modern IR systems, including web search engines and personalized recommender systems, has greatly improved the efficiency of retrieving relevant information from vast data corpora. However, the core paradigm of these IR systems remains largely unchanged, relying on filtering a predefined set of candidate items. Since 2022, breakthroughs in large language models (LLMs) have begun transforming how information is accessed, establishing a new technical paradigm. In this position paper, we introduce Agentic Information Retrieval (Agentic IR), a novel IR paradigm shaped by the capabilities of LLM agents. Agentic IR expands the scope of accessible tasks and leverages a suite of new techniques to redefine information retrieval. We discuss three types of cutting-edge applications of agentic IR and the challenges faced. We propose that agentic IR holds promise for generating innovative applications, potentially becoming a central information entry point in future digital ecosystems.

Retrieval-augmented generation has gained significant attention due to its ability to integrate relevant external knowledge, enhancing the accuracy and reliability of the LLMs' responses. Most of the existing methods apply a dynamic multiple retrieval-generating process, to address multi-hop complex questions by decomposing them into sub-problems. However, these methods rely on an unidirectional forward reasoning paradigm, where errors from insufficient reasoning steps or inherent flaws in current retrieval systems are irreversible, potentially derailing the entire reasoning chain. For the first time, this work introduces Retroactive Retrieval-Augmented Generation (RetroRAG), a novel framework to build a retroactive reasoning paradigm. RetroRAG revises and updates the evidence, redirecting the reasoning chain to the correct direction. RetroRAG constructs an evidence-collation-discovery framework to search, generate, and refine credible evidence. It synthesizes inferential evidence related to the key entities in the question from the existing source knowledge and formulates search queries to uncover additional information. As new evidence is found, RetroRAG continually updates and organizes this information, enhancing its ability to locate further necessary evidence. Paired with an Answerer to generate and evaluate outputs, RetroRAG is capable of refining its reasoning process iteratively until a reliable answer is obtained. Empirical evaluations show that RetroRAG significantly outperforms existing methods.

Diffusion models have garnered considerable interest in the field of text generation. Several studies have explored text diffusion models with different structures and applied them to various tasks, including named entity recognition and summarization. However, there exists a notable disparity between the "easy-first" text generation process of current diffusion models and the "keyword-first" natural text generation process of humans, which has received limited attention. To bridge this gap, we propose InfoDiffusion, a non-autoregressive text diffusion model. Our approach introduces a "keyinfo-first" generation strategy and incorporates a noise schedule based on the amount of text information. In addition, InfoDiffusion combines self-conditioning with a newly proposed partially noising model structure. Experimental results show that InfoDiffusion outperforms the baseline model in terms of generation quality and diversity, as well as exhibiting higher sampling efficiency.

Retrieval Augmented Generation (RAG) systems are a widespread application of Large Language Models (LLMs) in the industry. While many tools exist empowering developers to build their own systems, measuring their performance locally, with datasets reflective of the system's use cases, is a technological challenge. Solutions to this problem range from non-specific and cheap (most public datasets) to specific and costly (generating data from local documents). In this paper, we show that using public question and answer (Q&A) datasets to assess retrieval performance can lead to non-optimal systems design, and that common tools for RAG dataset generation can lead to unbalanced data. We propose solutions to these issues based on the characterization of RAG datasets through labels and through label-targeted data generation. Finally, we show that fine-tuned small LLMs can efficiently generate Q&A datasets. We believe that these observations are invaluable to the know-your-data step of RAG systems development.

This paper summarizes our work on the first track of the ninth Dialog System Technology Challenge (DSTC 9), "Beyond Domain APIs: Task-oriented Conversational Modeling with Unstructured Knowledge Access". The goal of the task is to generate responses to user turns in a task-oriented dialog that require knowledge from unstructured documents. The task is divided into three subtasks: detection, selection and generation. In order to be compute efficient, we formulate the selection problem in terms of hierarchical classification steps. We achieve our best results with this model. Alternatively, we employ siamese sequence embedding models, referred to as Dense Knowledge Retrieval, to retrieve relevant documents. This method further reduces the computation time by a factor of more than 100x at the cost of degradation in R@1 of 5-6% compared to the first model. Then for either approach, we use Retrieval Augmented Generation to generate responses based on multiple selected snippets and we show how the method can be used to fine-tune trained embeddings.