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66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Client-based Relationships [2] | Interactions that result in satisfied customers who use a service repeatedly over time. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Customer Contact [2] | The level of interaction between provider and customer needed to deliver the service. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Service Quality [2] | Customers’ perception of how well a service meets or exceeds their expectations. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Search Qualities [2] | Tangible attributes that can be judged before the purchase of a product | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Experience Qualities [2] | Attributes that can be assessed only during purchase and consumption of service | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Credence Qualities [2] | Attributes that customers may be unable to evaluate even after purchasing and consumer a service. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Nonprofit Marketing [2] | Marketing activities conducted to achieve some goal other than ordinary business goals such as profit, market share, or return on investment. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Target Public [2] | A collective of individuals who have an interest in or concern about an organization, product, or social cause. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Client Publics [2] | Direct consumers of a product of a non-business organization | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] General Publics [2] | Indirect consumers of a product of a nonbusiness organization | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Opportunity Cost [2] | The value of the benefit given up by choosing one alternative over another | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Advertising [2] | Paid non-personal communication about an organization and its products transmitted to a target audience through mass media. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Institutional Advertising [2] | Advertising that promotes organizational images, ideas, and political issues | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Advocacy Advertising [2] | Advertising that promotes a company’s position on a public issue | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Product Advertising [2] | Advertising that promotes the uses, features, and benefits of products | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Pioneer Advertising [2] | Advertising that tries to stimulate demand for a product category rather than a specific brand by informing potential buyers about the product. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Competitive Advertising [2] | Tries to stimulate demand for a specific brand by promoting its features, uses, and advantages relative to competing brands. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Comparative Advertising [2] | Compares the sponsored brand with one or more identified brands on the basis of one or more product characteristics. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Reminder Advertising [2] | Advertising used to remind consumers about an established brand’s uses, characteristics, and benefits. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Reinforcement Advertising [2] | Advertising that assures users they chose the right brand and tells them how to get the most satisfaction from it. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Advertising Campaign [2] | The creation and execution of a series of advertisements to communicate with a particular target audience. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Target Audience [2] | The group of people at whom advertisements are aimed | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Advertising Platform [2] | Basic issues or selling points to be included in an advertising campaign | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Advertising Appropriation [2] | The advertising budget for a specific time period | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Objective-and-Task Approach [2] | Budgeting for an advertising campaign by first determining its objectives and then calculating the cost of all the tasks needed to attain them. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Percent-of-Scale Approach [2] | Budgeting for an advertising campaign by multiplying the firms past and expected sales by a standard percent. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Competition Matching Approach- [2] | Determining an advertising budget by trying to match competitors advertising outlays. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Arbitrary Approach [2] | Budgeting for an advertising campaign as specified by a high-level executive in the firm. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Media Plan [2] | A plan that specifies the media vehicles to be used and the schedule for running advertisements. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Cost Comparison Indicator [2] | A means of comparing the costs of advertising vehicles in a specific medium in relation to the number of people reached. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Regional Issues [2] | Versions of a magazine that differ across geographic regions | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Copy [2] | The verbal portion of advertisements. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Storyboard [2] | A blueprint that combines copy and visual material to show the sequence of major scenes in a commercial. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Artwork [2] | An advertisement’s illustrations and layout | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Illustrations [2] | Photos, drawings, graphs, charts, and tables used to spark audience interest in an advertisement | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Layout [2] | The physical arrangement of an advertisement’s illustration and copy | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Pretest [2] | Evaluation of advertisements performed before and after a campaign begins | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Consumer Jury [2] | A panel of a product’s existing or potential buyers who pretest ads | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Posttest [2] | Evaluation of advertising effectiveness after the campaign | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Recognition Test [2] | A posttest in which respondents are shown the actual ad and asked if they recognize it. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Unaided Recall Test [2] | A posttest in which respondents are asked to identify advertisements they have seen recently but are not given any recall clues. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Aided Recall Test [2] | A posttest that asks respondents to identify recent ads and provides clues to jog their memory. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Public Relations [2] | Communication efforts used to create and maintain favorable relations between an organization and its stakeholders. | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Publicity [2] | A news story type of communication about an organization and/or its products transmitted through a mass medium at no charge | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] News Release [2] | A short piece of copy publicizing an event or a product | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Feature Articles [2] | A manuscript of up to 3,000 words prepared for a specific publication | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Captioned Photograph [2] | A photograph with a brief description of its contents | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
66cb20d6_ing_Test_Flashcards___Cram_com__2 | [1] Press Conferences [2] | A meeting used to announce major news events | [] | Basic Marketing Test Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/basic-marketing-test-2010876 | 49/1438042986615.83_20150728002306-00221-ip-10-236-191-2_369045155_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Auspicious [2] | Showing signs that promise success. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Introspection [2] | Examination of one's own thoughts and feelings. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Retrospect [2] | A survey of past times or events. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Specimen [2] | A single thing that is taken as an example of a whole category. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Specter (2) [2] | 1. A ghost. 2. A haunting fear of future trouble. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Spectrum (2) [2] | 1. The distribution of characteristics of a physical system, especially bans of colors seen as a RAINBOW or bands of differing sound waves. 2. A wide range of related qualities or ideas. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Speculate (2) [2] | 1. To form opinions without definite knowledge or evidence. 2. To buy or sell something to make a profit but with risk of loss. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Surveillance [2] | Supervision or close observation, especially of a suspected person. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Vigil [2] | A period of staying awake to keep watch or pray. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
456eac04_Language_Flashcards___Cram_com__2 | [1] Vigilant [2] | Watchful; on the lookout for danger. | [] | Vocabulary Lesson 10 Foreign Language Flashcards - Cram.com | 2 | http://www.cram.com/flashcards/vocabulary-lesson-10-557904 | 49/1438042988962.66_20150728002308-00310-ip-10-236-191-2_382986727_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | What is Internal Control | A process, effected by an entity's board of directors, management, and other personnel, designed to provide reasonable assurance regarding the achievement of objectives in the following categories: Reliability of Financial Reporting Effectiveness & Efficiency of Operations Compliance with Applicable laws and regulations | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | Control Environment | Sets the tone of the organization, influencing the control consciousness of it's people. It is the foundation for all other components of internal control, providing discipline and structure. | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | Enterprise Risk Management | Process, effected by an entity's BOD, Management, and other personnel, applied in strategy setting across the enterprise designed to identify potential events that may affect the entity, and manage risk to be within its risk appetite, to provide reasonable assurance regarding the achievement of objectives. | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | Important concepts reflected in this definition of ERM: | It’s a process It involves people at every level of the organization It’s applied in strategy setting It takes an entity-level portfolio view of risk It’s designed to identify potential events (i.e., ‘negative’ risks and ‘positive’ opportunities) that may affect the entity and to manage risk within its risk appetite It only provides reasonable assurance It’s geared to the achievement of objectives in one or more separate but overlapping categories ERM should be “built in” rather than “built on” | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | ERM Four Objectives | Strategic-high level goals, aligned with and supporting its mission Operations-effective and efficient use of its resources Reporting-reliability Compliance - with laws and regulations | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | Eight Components of Enterprise Risk management | 1. Internal environment 2. Objective setting 3. Event identifications 4. Risk assessment 5. Risk response 6. Control activities 7. Information and communication 8. Monitoring | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
e882976d__Control_Flashcards___Cram_com__Assessment_Control_Environment | Prospect Theory | People do not want to put at risk what they already have or think they can have, but will have higher risk tolerances when they think they can minimize losses. | [] | Advanced Auditing Exam II- Internal Control Flashcards - Cram.com | Monitoring Information & Communication Control Activities Risk Assessment Control Environment | http://www.cram.com/flashcards/advanced-auditing-exam-ii-internal-control-1403530 | 49/1438042988962.66_20150728002308-00043-ip-10-236-191-2_381016298_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | for below-ground processes plant structure that anchors the plant in the soil, absorbs and transports minerals and water, and stores food [evolution of plants] | roots | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | for above-ground processes the stem and leaves of a plant [evolution of plants] | shoots and leaves | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | a chemical that hardens cell walls keeps stem hard and makes it stand up [evolution of plants] | lignin | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | system of tube-shaped cells that branch throughout the plant two types of tissues specialized for transport: 1. xylem 2. phloem [evolution of plants] | vascular tissue | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | transports water from roots to leaves -consists of dead cells with tubular cavities [evolution of plants] | xylem | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | consists of living cells that distribute sugar from leaves to roots and other nonphotosynthetic parts of plant [evolution of plants] | phloem | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | 1. a reproductive organ that houses and protects the gametes of a plant without rehydrating 2. sperm carried by wind or animals 3. fertilization and development within female parent 4. offspring (seeds) dispersed by wind or animals [evolution of plants] | reproductive adaptations and gametangia | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | 1. nonvascular plants--bryophytes 2. vascular, seedless plants--ferns 3. seed-producing plants--gymnosperms 4. flowering plants--angiosperms [evolution of plants] | 4 major periods of plant evolution | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | mosses, lacks vascular tissue, only in moist habitats lacks lignin, grow as "mats" reproduction still tied to water [evolution of plants] | bryophytes | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | seedless, first vascular plants reproduction also tied to water -in tropical climates [evolution of plants] | ferns | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | colder, drier conditions set the stage for evolution of seed first seed producing plants conifers, tallest largest organisms [evolution of plants] | gymnosperms | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | 1. embryo 2. food supply 3. protective covering [evolution of plants] | seed | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | flowering plants w/ 250,000 species flowers are modified leaves [evolution of plants] | angiosperms | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | 1. sepals 2. petals 3. stamen 4. carpel [evolution of plants] | anatomy of the flower | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | at the bottom of the flower, usually green -enclose flower before it opens (green wrapping on rose bud) [evolution of plants] | sepals | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | above sepals, usually the showiest part of flower and attracts insects and other pollinators [evolution of plants] | petals | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | each consists of a stalk (the filament) bearing a sac called an anther, in which pollen grains develop [evolution of plants] | stamens | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | consists of a stalk--the style--with an ovary at the base and a sticky tip known as the stigma, which traps pollen ovary--protective changer containing one or more ovules, in which the eggs develop [evolution of plants] | carpel | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | eukaryotes--mostly multicellular, heterotrophic that obtain nutrition by absorption --mushrooms, mold, yeasts [evolution of plants] | fungi | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | 1. enzymes digest food outside body 2. digested food absorbed into body --fungi are important as decomposers -some are parasites [evolution of plants] | absorptive nutrition | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |
4ed30604_cture_18_Flashcards___Cram_com__evolution_of_plants | hyphae--minute threads of cytoplasm surrounded by a plasma membrane mycelium--feeding network of the fungus reproductive structure containing spores [evolution of plants] | fungal structure/anatomy | [] | bio lecture 18 Flashcards - Cram.com | evolution of plants | http://www.cram.com/flashcards/bio-lecture-18-604498 | 49/1438042988962.66_20150728002308-00201-ip-10-236-191-2_388568104_0.json |